Kelsey M. Sutherland

Responsibilities:

• Managed a portfolio of key enterprise accounts, overseeing all aspects of client engagement and ensuring alignment with their business objectives.
• Conducted regular client meetings and strategic planning sessions to assess needs, present solutions, and enhance overall client satisfaction.
• Prepared and analyzed sales performance reports to track progress against targets and inform decision-making for future sales strategies.

Accomplishments:

• Exceeded sales goals by 235% within the first year by securing contracts with major brands like Anheuser-Busch and Travel Texas, driving significant revenue growth.
• Developed a robust client relationship management strategy that increased client retention rates and improved overall customer satisfaction scores.
• Successfully prospected and secured over 50 new client meetings by leveraging targeted outreach strategies and tailored messaging, resulting in a 30% increase in pipeline opportunities.

Responsibilities:

• Managed a portfolio of top-tier clients generating $5M-$7M+ in annual revenue, delivering comprehensive solutions that included negotiations, slate planning, and data partnerships.
• Oversaw high-profile accounts such as Hyundai, Chevrolet, Kia, Visit California, and Electronic Arts, ensuring exceptional service and seamless execution of client needs.
• Collaborated with cross-functional teams (Product, Business Development, Operations, Innovation, Planning, and Finance) to facilitate effective communication and execution of client objectives.

Accomplishments:

• Achieved annual sales targets exceeding $7 million for assigned accounts through strategic relationship management and tailored solution offerings.
• Successfully developed and nurtured productive relationships with business representatives, leading to a deeper understanding of client needs and improved service delivery.
• Implemented a streamlined client service model that enhanced satisfaction and retention rates, resulting in increased business from existing accounts