Kelsey Skillman
Syracuse ,UT
Summary
Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits and transforming customer service standards. Experienced in leading and supervising operational and sales teams. Highly effective and comfortable working with people at all levels in organization.
Overview
15
15
years of professional experience
Work History
Owner
Self-employed Cosmetologist
11.2009 - Current
- Managed day-to-day business operations.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
- Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
- Implemented marketing strategies to increase brand awareness and attract new customers.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
Operations and Marketing Manager
Ashby Plastic Surgery
09.2018 - 01.2021
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
- Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
Owner
Salon Vibe
09.2015 - 01.2019
- Managed daily operations for salon success, including staff scheduling, inventory management, and financial reporting.
- Developed marketing strategies to attract new clients, utilizing social media platforms and promotional events.
- Coordinated staff meetings to discuss goals, address concerns, and celebrate achievements collectively.
- Cultivated positive relationships with suppliers, negotiating favorable terms for product purchasing and delivery schedules.
- Mentored salon staff through regular training sessions and performance evaluations, fostering professional growth.
- Conducted market research to stay abreast of industry trends, incorporating popular styles into salon offerings regularly.
- Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
Education
Bachelor of Science - Business Administration And Management
Weber State University
Ogden, UT2013
Cosmetology/Barbering - Cosmetology
Fran Brown School of Cosmetology
11.2011
Skills
Customer Relationship Management (CRM)
Staff Management
Social Media Marketings
Team Leadership
Problem-Solving
Strategic Planning
Relationship Building
Candidate Screening
Recruiting and Sourcing
Administrative Skills
Timeline
Operations and Marketing Manager
Ashby Plastic Surgery
09.2018 - 01.2021
Owner
Salon Vibe
09.2015 - 01.2019
Owner
Self-employed Cosmetologist
11.2009 - Current
Bachelor of Science - Business Administration And Management
Weber State University
Cosmetology/Barbering - Cosmetology
Fran Brown School of Cosmetology
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