Summary
Overview
Work History
Education
Skills
Accomplishments
Certificationscourses
Timeline
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Kelsie Pennington

Austin,Texas

Summary

Self-motivated and engaging Sales Manager with nine years in the fine wine sales industry with a focus on increasing sales, fostering new and existing client relationships, and amplifying market share in my territory. Eager to support AbbVie in providing specialized sales support, expanding footprint, executing marketing efforts, developing and implementing strategies to increase sales and education to continue to build AbbVie's reputation for creating medicines and solutions that make a positive difference in people's lives.

Overview

10
10
years of professional experience

Work History

Market Manager

Caymus Vineyards
10.2019 - Current
  • Manage the Texas sales territory for both on and off premise accounts to grow market presence and achieve year over year case and dollar growth in the territory
  • Develop relationships with key hotel groups and retail chains, resulting in new regional placements across multiple states
  • Educate clients and distributor partners to increase the efficacy and sell-through of our products
  • Manage distributor programming utilizing Sales Force to successfully achieve and surpass yearly goals and benchmarks
  • Identify unique opportunities in the market and utilize existing relationships to expand footprint and market share
  • Manage communication with distributor partners to manage inventory, track quarterly goals, and collaborate on ways to succeed
  • Create effective presentations utilizing MS Office, Nielsen, and VIP data to support sales initiatives and education
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Increased market share by identifying and capitalizing on emerging market trends.

Fine Wine Sales Specialist

Republic National Distributing Company
06.2015 - 09.2019
  • Provided excellent and consistent service to accounts by identifying unique and beneficial selling opportunities to grow key supplier market share
  • Conducted external and internal education to positively impact the sell through of the portfolio and build rapport with clients
  • Managed inventory, pre-sales, and activations for priority suppliers within the RNDC network
  • Facilitated new relationships with key accounts and high profile restaurant groups while fostering existing partnerships to create a strong and positive presence in the market

Education

ADVERTISING -

Texas State University
San Marcos, Texas
05.2014

Skills

  • Sales Management
  • Client Relationship Management
  • Market Share Expansion
  • Marketing Strategy Execution
  • Sales Strategy Development
  • Brand Reputation Building
  • New product launch
  • CRM management

Accomplishments

  • Awarded 'Standout Market Manager' in 2022 and 2023
  • Recognized internally as 'Top Talent of RNDC' in 2016, 2017, 2018, and 2019

Certificationscourses

  • WSET Level 2 Certified
  • MS Office Suite
  • Team Leadership
  • Strategic Planning
  • Data Analysis using Nielsen
  • Inventory Management
  • Budget Management
  • Customer Relations
  • Strong Communicator

Timeline

Market Manager

Caymus Vineyards
10.2019 - Current

Fine Wine Sales Specialist

Republic National Distributing Company
06.2015 - 09.2019

ADVERTISING -

Texas State University

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Kelsie Pennington