Summary
Work History
Education
Skills
Accomplishments
Affiliations
Timeline
Generic

Kendall Shaw

Raleigh,NC

Summary

I bring a project manager's mindset to the table, honed by experience developing comprehensive documentation, tracking performance metrics, mitigating risks, and managing schedules and resources effectively, while also being an athlete myself. My background in sports and entertainment marketing, coupled with skills in social media, digital marketing, and public relations, allows me to understand and connect with target audiences. I'm driven by a desire to create impactful and engaging content, informed by an interest in understanding human behavior and the nuances of effective communication.

Work History

Sports and Entertainment Marketer

Raleigh Summer Youth Employment Program
Raleigh, NC
06.2025 - Current
  • Collaborated with team members to create content for social media platforms.
  • Developed marketing materials for community outreach events and programs.
  • Conducted research on youth employment trends to inform marketing strategies.
  • Designed promotional materials, such as brochures, flyers, and signage.
  • Helped the WNBA get more connected to Gen Z and their trends.
  • Increased revenue by designing and enacting marketing strategies within budget parameters, as well as studying key consumer and market data.
  • Facilitated growth and increased brand awareness by working with the sales team to build and maintain key business relationships.
  • Assisted in developing project plans and documentation for team use.
  • Collected feedback from team members to improve project processes continuously.

Education

Rolesville High School
Rolesville, NC

Skills

  • Team collaboration
  • Problem solving
  • Marketing strategy
  • Consumer insights
  • Communication
  • Content creation
  • Social media management
  • Brand awareness
  • Strategic thinking
  • Digital advertising
  • Proposal development
  • Marketing
  • Public relations
  • Presentation creation
  • Social media marketing
  • Marketing materials design
  • Project management
  • Visual storytelling
  • Copy editing
  • Editing skills
  • Editing and proofreading
  • Mastery of english grammar
  • Problem-solving
  • Social media updates

Accomplishments

  • Honors Student
  • National Junior Honors Society
  • DECA
  • Part of the Project Management Academy at Rolesville High School

Affiliations

  • Competitive All-Star Cheerleader
  • Volleyball

Timeline

Sports and Entertainment Marketer

Raleigh Summer Youth Employment Program
06.2025 - Current

Rolesville High School
Kendall Shaw