Kendra Cumpton
Lenexa,KS
Summary
Marketing professional prepared for impactful roles in driving brand awareness and engagement. Skilled in campaign development, social media strategy, and content creation. Strong focus on team collaboration and achieving results, adaptable to changing needs. Known for creativity, analytical thinking, and effective communication skills.
Overview
3
3
years of professional experience
Work History
Marketing Coordinator
Pediatric Dental Specialists
04.2024 - Current
- Managed and created content for all social media accounts Facebook, Instagram, and TikTok for all six office locations
- Worked closely with the Doctors and Brand Ambassador to reach all media goals
- Gained audience engagement and brand awareness through campaigns and social media daily content
- Designed and executed creative strategies to expand our network through referrals
- Built close relationships with other offices and Doctors to boost the company’s reach and brand recognition
- Created Instagram accounts for two offices
- Delivered gifts to referring Doctors Offices on a monthly basis
Business Development Representative
GMS- Group Management Services
03.2023 - 03.2024
- Managed prospect and client accounts, using CRM
- 75 outbound calls per day, 3.2 meetings booked per week, and 82% run rate
- Collaborated with sales representatives to ensure effective transitions and plans for closing
- Qualified leads and utilized referral strategies for networking
Social Media Manager (Seasonal)
Collective Medical Research
01.2023 - 10.2023
- Increased the company’s website traffic by over 50% via social media platforms such as Facebook, Instagram, LinkedIn, and Youtube
- Implemented a successful social media strategy resulting in a 30% increase in followers and engagement across all platforms
- Manage social media planning for execution of marketing strategies and community management
- Assisted and collaborated on all social campaigns by creating templates and plans of action ahead of time as well as obtaining timely approval
Social Media Intern
Collective Medical Research
05.2022 - 01.2023
- Worked on the development and implementation of new social media plans in order to attract new patients and increase company awareness
- Posted relevant blogs and managed social media contents
- Conducted reports on the performance of campaigns and presented findings to management
- Created and analyzed digital content for various social media platforms, such as Facebook, LinkedIn, Instagram, and company website
Business Development Associate
Sifted
07.2022 - 11.2022
- Produced in top 20% of department
- Planned marketing initiatives and leveraged referral networks to promote business development
- Enhanced sales techniques and marketing plans to strengthen business development efforts
- Referred customers to specialized selling teams to build long term trust
- Improved bottom-line profitability by growing the customer base and capitalizing on up-sell opportunities
Marketing Intern
Blush Boutique
01.2022 - 06.2022
- Produced and evaluated digital content across multiple social media platforms, including Instagram, Facebook, Twitter, TikTok, and YouTube
- Generated market awareness through improved communication efficiencies
- Worked closely with the owner to develop social media strategies
- Created Facebook and Instagram accounts
Education
B.S. - Human Communication, Marketing
Pittsburg State University
05.2022
Skills
- TikTok
- YouTube
- Canva
- Google Analytics
- Adobe creative suite
- Google Docs
- Outreach
- ZoomInfo
- Covideo
- G-Suite
- Microsoft Office
- Bullhorn
Timeline
Marketing Coordinator
Pediatric Dental Specialists
04.2024 - Current
Business Development Representative
GMS- Group Management Services
03.2023 - 03.2024
Social Media Manager (Seasonal)
Collective Medical Research
01.2023 - 10.2023
Business Development Associate
Sifted
07.2022 - 11.2022
Social Media Intern
Collective Medical Research
05.2022 - 01.2023
Marketing Intern
Blush Boutique
01.2022 - 06.2022
B.S. - Human Communication, Marketing
Pittsburg State University
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