Summary
Overview
Work History
Education
Skills
References
References
Timeline
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KENNETH GONZALEZ

Marrero,LA

Summary

Sales leader with a track record of driving a 60% revenue increase at Central Freight Lines through strategic pricing and competitive analysis. Proficient in CRM systems and relationship management, leveraging bilingual skills to enhance client engagement and expand market reach. Demonstrates expertise in process improvement and team leadership, consistently exceeding performance targets. Committed to fostering a performance-driven culture focused on building strong customer relationships to drive sales growth.

Overview

17
17
years of professional experience

Work History

Sales Territory Manager

AAA Cooper
New Orleans, LA
07.2022 - Current
  • Manage a sales territory for national and regional clients, providing transportation and logistics solutions.
  • Cultivate strong customer relationships and generate new business opportunities.
  • Collaborate with internal departments to ensure excellent service delivery and timely resolutions.
  • Prepare proposals and pricing for new and existing accounts.

General Manager

Maloney Moving and Storage
New Orleans, LA
11.2021 - 07.2022
  • Oversaw daily operations and managed team performance to ensure timely and efficient moving services.
  • Coordinated logistics, scheduling, and staffing for residential and commercial moves.
  • Implemented procedures to improve customer satisfaction and job completion times.
  • Maintained compliance with safety and quality standards.
  • Diversified the company’s portfolio by sourcing new clients and spearheading the creation of a third-party logistics warehouse, driving a 20% increase in overall profits.

Regional Operations Manager

Central Freight Lines
St. Rose, LA
09.2019 - 11.2021
  • Managed two terminals, each with 20 employees, overseeing daily operations and ensuring optimal performance.
  • Increased bill count and revenue by 60% through strategic pricing and competitive analysis.
  • Onboarded new customers and established online accounts.
  • Sold and implemented TMS Software (MYCarrier).
  • Conducted cold calls and scheduled meetings with prospective clients.
  • Managed a P&L, ensuring financial targets were met and exceeded.
  • Maintained service metrics to uphold company standards.
  • Developed and implemented daily inbound and outbound operational plans, resulting in a measurable improvement in key service metrics.

Account Manager

Community Coffee Co.
New Orleans, LA
09.2014 - 09.2019
  • Increased sales by 16% through new product placements and route optimization.
  • Introduced and implemented a company-wide safety standard.
  • Secured prime in-store product placement for new launches.
  • Delivered technical presentations to educate clients on products.
  • Identified and pursued new business opportunities.

Account Manager

Dr Pepper Snapple Group
New Orleans, LA
05.2012 - 07.2014
  • Managed both national and independent accounts, increasing sales by 20%.
  • Built promotional displays and introduced new products.
  • Maintained competitive pricing and brand development in stores.
  • Secured cooler placements and resolved customer service issues.
  • Developed discount pricing strategies and schedules.

Relief Account Manager

Crescent Crown
New Orleans, LA
09.2010 - 05.2012
  • Supported customers with inventory, orders, and merchandising.
  • Delivered products and managed on-site stock rotation.
  • Handled daily cash/check transactions with accurate reconciliation.
  • Tracked customer preferences to drive targeted sales efforts.

Leasing Assistant

Soniat Realty
New Orleans, LA
09.2008 - 09.2010
  • Leased apartments and condominiums; scheduled and conducted walkthroughs.
  • Explained lease terms and provided information on local amenities.
  • Inspected properties to determine maintenance needs.
  • Acted as liaison between tenants, managers, and property owners.
  • Ensured tenant eligibility in accordance with government regulations.

Education

Bachelor of Business Administration -

University of New Orleans
New Orleans, LA

Skills

  • Sales & Negotiation
  • Customer Relationship Management (CRM)
  • Strategic Planning & Time Management
  • Process Improvement
  • Verbal & Written Communication
  • Bilingual: English/Spanish
  • Salesforce
  • Microsoft Office Suite (Excel, Word, PowerPoint)
  • Sales forecasting
  • Customer relationship management
  • Logistics coordination
  • Team leadership
  • Pricing strategy
  • Relationship building
  • Time management
  • Sales development
  • Performance optimization
  • Proposal development
  • Product and service sales
  • Budget management
  • Sales presentations
  • Business growth
  • Territory expansion
  • Client acquisition
  • Sales training
  • Customer acquisition
  • Order management
  • Account penetration
  • Business management
  • Business development
  • Sales presentation
  • Brand promotion
  • Lead prospecting
  • CRM software
  • Staff development
  • Opportunities identification
  • Pipeline development
  • Staff training
  • Client consultations
  • Account growth
  • Revenue generation
  • Trend analysis
  • Territory management
  • Strategic planning
  • Business development and planning
  • Team building
  • Cold calling
  • CRM tracking
  • Contract negotiation
  • Operations
  • Staff management
  • Team collaboration and leadership
  • Multitasking and organization
  • Competitive analysis
  • Financial acumen
  • Goals and performance
  • Warehouse management
  • Inventory control
  • Verbal and written communication

References

Available upon request.

References

References available upon request.

Timeline

Sales Territory Manager

AAA Cooper
07.2022 - Current

General Manager

Maloney Moving and Storage
11.2021 - 07.2022

Regional Operations Manager

Central Freight Lines
09.2019 - 11.2021

Account Manager

Community Coffee Co.
09.2014 - 09.2019

Account Manager

Dr Pepper Snapple Group
05.2012 - 07.2014

Relief Account Manager

Crescent Crown
09.2010 - 05.2012

Leasing Assistant

Soniat Realty
09.2008 - 09.2010

Bachelor of Business Administration -

University of New Orleans

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