Summary
Overview
Work History
Education
Skills
Accomplishments
References
Timeline
Generic

Kenneth Parker

Portland

Summary

Technology marketing executive with extensive experience at Datavault AI Inc., specializing in strategic growth and product innovation. Proven expertise in business development and cross-functional collaboration, resulting in substantial market share growth and increased profitability. Recognized for leadership in new product launches and effective communication, consistently achieving outstanding results in competitive markets.

Overview

2026
2026
years of professional experience

Work History

VP of Technology Marketing and Strategy

Datavault AI Inc.
Beaverton
01.2007 - Current
  • Global responsibility for strategic product planning, marketing, channel partnership management, sales support, and product management for wireless products.
  • Developed and executed strategic growth plans, delivering increased profitability and achieving or exceeding key design win objectives.
  • Provided direct sales leadership and customer engagement for new and existing product lines, ensuring exceptional service, retention, and satisfaction.
  • Directed the New Product Introduction (NPI) process, delivering production-ready reference designs and successfully launching innovative hardware and software products.
  • Forged strong cross-functional partnerships across engineering, operations, marketing, and sales to ensure alignment with corporate goals and accelerate execution.
  • Built and managed strategic alliances with Dolby, Sagemcom, Google, B&O, Samsung/Harman Kardon, and LG Microelectronics, enhancing market visibility and driving joint innovation initiatives.
  • Negotiated and secured distributor agreements in Japan and Asia, expanding market penetration and revenue in high-growth regions.
  • Closed software licensing agreements for TV and Set-Top Box applications, enabling product differentiation and recurring revenue streams.
  • Led the launch of the WiSA industry standard for wireless speaker interoperability, positioning the company as a recognized leader in audio technology innovation.
  • Authored comprehensive marketing requirements for Wi-Fi-based audio products, aligning development with market needs and maximizing commercial success.

Director of Marketing, Embedded Products Division (EPD)

Cirrus Logic Inc.
Austin
01.2006 - 01.2007
  • Managed a $75M product portfolio.
  • Responsible for strategic product planning and marketing of Telecom, ARM, DSP and consumer products.
  • Played a key role in refining and rationalizing monthly sales forecasts prior to submission to the operations department, ensuring accuracy and alignment with business objectives.
  • Developed comprehensive product plans and requirements, meticulously ensuring alignment with market trends and customer needs, resulting in highly successful product launches.
  • Spearheaded the introduction of pioneering products for automotive and consumer high-definition audio applications, securing first-mover advantage in the market.
  • Achieved a remarkable 20% growth in existing product lines while successfully expanding into adjacent automotive markets, driving a notable 12% increase in business unit revenue equivalent to $9 million.

Senior Manager, Corporate Strategy & Technology

Agere Systems (Avago)
Allentown
01.2002 - 01.2006
  • Responsible for corporate wide strategic planning for networking initiatives, a $500M division.
  • Collaborated closely with the leadership team to synchronize corporate strategy with business unit development plans, effectively addressing strategic imperatives, key initiatives, and identifying areas for improvement.
  • Spearheaded new business development endeavors, driving expansion into new markets, channels, and customer segments, fostering sustainable growth and market diversification.
  • Directed the corporate-wide business planning process, ensuring cohesion and alignment across departments to achieve organizational goals efficiently.
  • Formulated and executed successful growth strategies, including identifying over $20 billion in Total Addressable Market (TAM) expansion opportunities and aligning corporate Research and Development (R&D) investments with key growth initiatives within the telecom business unit.
  • Achieved and sustained the #1 market share position for the Telecom semiconductor segment, demonstrating proficiency in strategic planning, execution, and market dominance.

Product Line Manager

AT&T / Lucent Technologies
Allentown
  • Recruited as the transition team leader for OEM global transformation.
  • Developed product strategies aligning with market trends and customer needs.
  • Collaborated with engineering teams to enhance product features and functionality. Oversaw two profit centers, managing global strategic planning, marketing, sales support, and product development.
  • Orchestrated OEM product growth strategy, attaining #1 market share for the standard cell semiconductor business, and scaling revenue from $1.5M to $600M in 3 years.
  • Introduced groundbreaking products in the telecom and storage markets, including pioneering Ethernet twisted pair physical layer, storage, and wireless solutions.
  • Managed the product portfolio for central Bell Labs R&D, custom library, and process technology development planning.
  • Led the delivery of three semiconductor process nodes 1.5 years ahead of competitors.
  • Doubled data networking revenue in two years, launching six new switch designs for Cisco, generating $350 million in business unit revenue at over 50% GPM.

Education

Masters in business administration (MBA) -

Syracuse University
Syracuse, NY

Bachelor of Science degree - Electrical Engineering Technology

Bradley University
Peoria, IL

Skills

  • Business development and strategy
  • Market analysis and positioning
  • P&L management
  • Fortune 100 and start-up experience
  • Product marketing and sales
  • Strategic planning, roadmap development
  • Product management
  • New business initiatives
  • Innovation and thought leadership
  • Performance enhancement
  • Leadership and team building
  • Effective communication
  • Negotiation skills
  • Business development
  • Cross-functional collaboration
  • New product introduction
  • Market analysis
  • Team leadership
  • Proficient in Microsoft tools and popular video conferencing

Accomplishments

  • Beta Gamma Sigma recipient: international business honor society for excellence in business education, forward-thinking business leader, and foster a global community to be catalysts for good.

References

References available upon request.

Timeline

VP of Technology Marketing and Strategy

Datavault AI Inc.
01.2007 - Current

Director of Marketing, Embedded Products Division (EPD)

Cirrus Logic Inc.
01.2006 - 01.2007

Senior Manager, Corporate Strategy & Technology

Agere Systems (Avago)
01.2002 - 01.2006

Product Line Manager

AT&T / Lucent Technologies

Masters in business administration (MBA) -

Syracuse University

Bachelor of Science degree - Electrical Engineering Technology

Bradley University

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