Hi, I’m
Keoni Kai
Sacramento,CA
Summary
Dynamic Sales & Marketing Manager with a background in real estate, insurance, visual merchandising, and hospitality. Skilled in lease management, direct and social media marketing, CRM utilization, event coordination, and effective communication. Raised with a backbone in hospitality and customer service, with a self-starter attitude. Strong leadership skills in team management, relationship building, and customer service excellence; maintaining smooth day-to-day functions.
Proven ability to develop and execute innovative marketing strategies, analyze market trends, and drive sales growth. Focused on bringing consistent results through a tenacious and hardworking approach to all tasks and projects.
Overview
9
years of professional experience
1
Certification
Work History
FPI Management
Leasing Manager/On-site Assist. Community Director
11.2023 - 07.2024
Job overview
- Administering and reviewing lease paperwork, managing leases, and informing residents of changes, along with accepting and processing rent, application fees, and security deposits
- I excel in promoting and advertising properties through direct and social marketing, utilizing CRM systems (Yardi & AppFolio 1yr.), and creating effective promotional materials.
- Assisted in budgeting efforts for multiple projects and property events, tracking expenses to ensure financial targets were met or exceeded.
- Conducted thorough site inspections to assess progress, identify potential issues, and recommend corrective measures.
- I conducted property tours, maintain and coordinate property maintenance, and consistently honored commitments to ensured tenant satisfaction.
- My expertise also covers analyzing market trends, setting leasing KPI's, and managing part-time agents to ensure optimal performance.
Farmers Insurance Group
Life Insurance Sales Representative
05.2023 - 11.2023
Job overview
- Acted as a liaison, performed clerical duties, and managed client calls, while maintaining accounts and processing billing with APEX/Salesforce
- Cross-sold renewal policies in CRM with agents and participated in community marketing for commercial and life insurance
- Collaborating with executive leadership to develop innovative marketing strategies.
- Continually sought methods for improving daily operations, communications with clients, recordkeeping, and data entry for increased efficiency.
- Cultivated long-term client relationships, leading to increased referrals and repeat business opportunities.
Not Too Shabby
Visual Merchandising Coordinator
06.2022 - 03.2023
Job overview
- Possess a keen eye for trends and commercial awareness to create impactful displays and lead a team daily
- Manage inventory, sales, and KPI reporting using Shopify, resolve discrepancies, build client relationships, and network within the Folsom community for various shows and events.
- Trained new employees on visual merchandising principles, contributing to a cohesive team environment focused on driving sales results.
- Led cross-functional teams in executing seasonal resets, resulting in seamless transitions between merchandise collections.
- Maintained strong vendor relationships, negotiating favorable terms for display materials and promotional collateral.
- Provided ongoing support for special events and promotions, ensuring effective integration of marketing materials into existing visual schemes.
- Managed inventory levels, ensuring timely restocking of high-demand items in visually compelling ways.
L&L Hawaiian BBQ
Assistant Operations Manager
01.2016 - 03.2023
Job overview
- Record bookkeeping of vendor contracts, invoices, and documentation, while creating monthly work schedules
- Responded to customer concerns, trained and supervised employees, resolved conflicts
- Utilizing Management systems, coordinate with clients and communicate effectively with our kitchen and service teams to ensure precise requirements and deadlines are met, delivering exceptional catering event experiences.
- Monitored daily cash transactions, ensuring accuracy in all financial reporting processes.
- Managed team of up to 8 staff, improved communication within the team through open channels of communication, and maintaining exceptional customer service and quality standards.
- Improved staff morale through effective communication skills and motivational techniques, resulting in enhanced teamwork and productivity.
PacSun-Pacific Sunwear
Lead Sales Associate
06.2017 - 07.2019
Job overview
- Having Knowledge of quarterly KPI’s, maintaining clear expectations and over-achieving them.
- Leading inventory team for incoming weekly inventory, shipment, floor sets, sales floor layout and rotations of product on sales floor.
- Participated in team meetings to discuss sales targets, strategies for improvement, create ways of preventing theft and methods for increasing overall performance.
- Handled POS operations accurately, generated credit reward signups, and processing transactions efficiently while adhering to company policies.
- Increased sales revenue by developing and implementing effective sales strategies for the sales floor.
- Key Holder
Coach
Inventory Specialist
10.2018 - 01.2019
Job overview
- Enhanced inventory accuracy by conducting regular cycle counts and reconciling discrepancies. Performed data entry and completed proper paperwork.
- Provided excellent clientele service by quickly responding to inquiries and resolving concerns related to inventory availability or shipment status.
- Coordinated the wrapping of goods and prepared clients' holiday orders, purchases, and delivery services.
- Collaborated with team members to ensure timely completion of daily tasks, increasing overall productivity.
FPI Property Management
Leasing Consultant
01.2017 - 06.2017
Job overview
- Demonstrated a strong commitment to company values by consistently delivering results that aligned with organizational goals and objectives.
- Ensured compliance with fair housing laws, keeping detailed records of all tenant interactions and transactions.
- Increased tenant satisfaction by promptly addressing concerns and resolving issues.
- Additionally, promoting and advertising properties through direct and social marketing.
- Delivered informative property tours to prospective residents and assisted prospective residents in paperwork completion and other logistics to facilitate smooth move-in processes.
- Delivered exceptional customer service throughout all stages of the leasing process, fostering long-lasting relationships with satisfied residents.
Education
Sierra CollegeRocklin, CA
Bachelor of Arts from Marketing
01.2022
Skills
- Excellent Analytical skills
- Project Coordination
- Detail Oriented
- Staff Management
- Team Management
- Leadership
- Real Estate Knowledge
- Lease Management Experience
- Time Management
- Problem-Solving
- Retail Sales Analysis
- Relationship Building
- AppFolio & Yardi Experience
- Fair Housing Training
- CRM Software
- Persuasive Communication & Negotiation
- Event Coordination
- Creative Advertising and SEO
- Direct and Social Media Marketing
- Digital Marketing
- Event Planning
- Store Operations
- Sales Presentations
- Brand Promotion and Brand Development
- Customer service-focused
- Property Management
- Property Inspections
- Proficiency in Microsoft Office, Word, and Excel; basic Google tools
- Possessing Collegiality; Outstanding Communication & Interpersonal Skills
- Goal-Oriented Mindset
- Lead Generation
- Retention Strategies
Certification
- CA Salesperson License, 2021
- CPR Certified, 2023
References
- Tina L., Colleague, Property Manger & Owner, 530.519.3255
- Rebecca K., General Manager, L&L BBQ, 916.792.3897
- Zach Vice, Owner, Vice’s Painting, 916.912.7130
- Stan & Edison Kim, Owners L&L, 646.239.7106, 917.650.5596
- Bobbi & Pam Eddy, Friends & Owners Not Too Shabby, 916.985.8979
- Jordan Helms, (ACD) Assistant Community Director, FPI Management, (530) 930-5283
Timeline
Leasing Manager/On-site Assist. Community Director
FPI Management
11.2023 - 07.2024
Life Insurance Sales Representative
Farmers Insurance Group
05.2023 - 11.2023
Visual Merchandising Coordinator
Not Too Shabby
06.2022 - 03.2023
Inventory Specialist
Coach
10.2018 - 01.2019
Lead Sales Associate
PacSun-Pacific Sunwear
06.2017 - 07.2019
Leasing Consultant
FPI Property Management
01.2017 - 06.2017
Assistant Operations Manager
L&L Hawaiian BBQ
01.2016 - 03.2023
Sierra College
Bachelor of Arts from Marketing
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