Kerri Kroner
Lyndhurst,NJ
Summary
Emmy and Promax award-winning executive creative director, writer, and producer with a talent for leveraging storytelling and strategy to elevate global brands through innovative campaigns. Proven track record of fueling business growth, boosting ad sales revenue, and enhancing television ratings for top-tier shows like WWE's Monday Night Raw, ESPN's SportsCenter, and AMC Networks' The Walking Dead. Skilled in mentoring and developing creative talent to cultivate a high-performing, collaborative environment that consistently delivers impactful outcomes.
Overview
24
24
years of professional experience
Work History
Freelance Creative Director/Senior Writer/Producer
VH1/MTV (Paramount +)
03.2023 - 12.2023
- Created television promos for original and unscripted programming that resulted in the highest Tuesday Primetime ratings in a decade for MTV. Produced launch promos for the hit series: Love and Hip-Hop, Catfish, MTV Cribs and Couples Retreat.
- Remote
Freelance Creative Director/Senior Writer/Producer
TV ONE
03.2023 - 06.2023
- Led creative team producing TV promos for original and unscripted programing for popular True Crime Series and Lifestyle shows.
- Remote
Freelance Creative Senior Writer/Producer
Hallmark Channel/Hallmark+ Streaming
01.2023 - 05.2023
- Creative producer on original movie and show content for the flagship channel and newly launched Hallmark+ platform.
- Remote
Senior Writer/Producer (Staff)
AMC Networks
10.2022 - 12.2022
- Mentored and took leadership role with the junior staff in department. Collaborated with senior vice presidents, creative directors, graphics team, editors, voiceover talent, social media, and marketing teams to create impactful content for linear and AMC + streaming service.
Writer/Producer (Staff)
World Wrestling Entertainment (WWE)
03.2003 - 06.2013
- Grew Pay-Per-View sales by creating cross platform content for WWE’s highest profile events including Wrestlemania. Directed and interviewed WWE Superstars for behind-the-scenes features, promos, and trailers.
Associate Writer/Producer (Staff)
ESPN
12.1999 - 07.2003
- Developed, wrote, and produced action packed on-air promos for all ESPN original programming including SportsCenter and Baseball Tonight. Worked with national advertising agencies, marketing, and ad sales departments to generate creative concepts and promotional strategies to enhance the ESPN brand.
Education
BS - Communication
University of New Haven
West Haven, CTSkills
- Team leadership
- Critical decision-making skills
- Idea generation
- Visual storytelling
Timeline
Freelance Creative Director/Senior Writer/Producer
TV ONE
03.2023 - 06.2023
Freelance Creative Director/Senior Writer/Producer
VH1/MTV (Paramount +)
03.2023 - 12.2023
Freelance Creative Senior Writer/Producer
Hallmark Channel/Hallmark+ Streaming
01.2023 - 05.2023
Senior Writer/Producer (Staff)
AMC Networks
10.2022 - 12.2022
Writer/Producer (Staff)
World Wrestling Entertainment (WWE)
03.2003 - 06.2013
Associate Writer/Producer (Staff)
ESPN
12.1999 - 07.2003
BS - Communication
University of New Haven
Similar Profiles
Kymera JonesKymera Jones
Registered Behavior Technician at Therapy SourceRegistered Behavior Technician at Therapy Source
ANNALISA DEGENNAROANNALISA DEGENNARO
Insurance Claims Specialist at Suburban Disposal Inc.Insurance Claims Specialist at Suburban Disposal Inc.
Nicholas BelottiNicholas Belotti
Glass Installer at Bergen County GlassGlass Installer at Bergen County Glass
Michael Patrick GilmoreMichael Patrick Gilmore
Police Lieutenant at The Town of HarrisonPolice Lieutenant at The Town of Harrison
Matt CarterMatt Carter
Freelance Snr Creative Producer & Film Director at TV Broadcasters / Ad AgenciesFreelance Snr Creative Producer & Film Director at TV Broadcasters / Ad Agencies