Kesira Rogan

I am a Business Development Associate at a Fortune 500 company where I source advisors to help them set up their independent practice. Through cold calling, texting, and LinkedIn outreach I have put 95 advisors in front of our recruiting team which has lead to $12.44B in sourcing, 16 open opportunities at $1.3B in feeding, and 1 advisor joining our firm between August 2023 and March 2024.

As Business Development Associate, I was responsible for growing The Blocks B2B revenue on the news, data, and research platform in FinTech. I Executed outreach to angel investors and venture capital firms via cold call, LinkedIn, and email. During my time at The Block, I either achieved or over-achieved my quarterly goal and performance metrics.

As Partnerships Manager, I identified and partnered with other businesses to cross promote each others products to our respective email lists. I identified new partners by cold outreach using software marketplaces, running campaigns for podcast and email advertisers, and going to in person events and building relationships. The rest of my duties included working with our project management team to organize new product launches.

As Influencer Coordinator, I identified on-brand influencer and professional athlete talent to drive brand awareness using social media and podcast brand deals. My biggest success stories during my time as Influencer Coordinator is when I launched a social media campaign with Christian McCaffrey, and when I launched a podcast campaign with Joe Rogan.

As sales coordinator, I oversaw and helped develop our affiliate marketing and wholesale side of the business. I identified and worked with businesses such as Wayfair, Urban Outfitters, and Bed Bath and Beyond to get our products purchased at a wholesale rate, and onto their brick and mortar shelves and online stores.