Kevin Broomell
Bloomfield,NJ
Summary
Results-driven executive with extensive experience in strategic leadership and operational excellence. Proven track record in driving growth, optimizing processes, and fostering team collaboration. Exceptional skills in strategic planning, financial management, and stakeholder engagement. Adaptable and reliable, consistently achieving high-impact results in dynamic environments.
Overview
15
15
years of professional experience
Work History
Vice President – Implementation (Executive)
ADP, LLC
07.2022 - Current
- Full P&L responsibility and oversight for all Retirement Services onboarding functions, leading global organization of 190 onshore and 60 offshore associates. Directed onboarding strategy and execution for 50,000+ new retirement plan clients annually, driving $250M in start revenue.
- Delivered three consecutive years of record-setting Net Promoter Scores (NPS), positioning onboarding as a competitive differentiator in client experience.
- Launched ADP Smart Start digital onboarding via the RUN Powered by ADP platform, accelerating implementation timelines and improving client adoption.
- Designed and implemented operating models to successfully launch new retirement products, including: PEP, Starter(k) and Non-Qualified Retirement Plans.
- Built and deployed a dedicated Mergers & Acquisitions onboarding team to streamline internal consolidations and external client acquisitions, reducing integration friction and time to revenue.
- Scaled & developed high-performing teams with strong associate engagement scores, strengthening leadership bench and succession readiness.
- Standardized onboarding oversight, KPIO frameworks, & quality control to drive consistency, scalability & risk mitigation across a complex product portfolio.
Vice President – 401(k) Implementation
ADP, LLC
05.2019 - 06.2022
- Absorbed responsibility for all Small Market 401(k) and SIMPLE Implementation, which is approximately 20,000 new clients and a $75 million revenue stream, with an enhanced focus on productivity gains, client experience and associate progression and development. Have led team through 76% three-year growth.
- Leading a high performing organization of 60 associates, exceeding expectations in NPS Results, Starts and other key KPI targets, including Compliance notification, Blackout and overall TAT.
- Created and launched Client Loyalty Team which is dedicated to strengthening, and potentially saving, our client relationships with our Service Partners through targeted outbound campaigns focused on pro-active outreach. Within a short period of time, we have spoken with over 4,000 unique clients and saved $250 thousand worth of revenue.
- Launched a streamlined, self-service Implementation process for our Micro clients, resulting in a 75% decrease in client touch points through this Service model and 15% productivity gains for the entire Organization through this client segment.
Senior Director – 401(k) Implementation
ADP, LLC
01.2018 - 05.2019
- Responsible for all Direct sold 401(k) Implementation, which is approximately 7000 new clients and a $40 million revenue stream, with a focus on scaling for a new ADP RS product launch.
- Leading a high performing organization of over 40 associates, exceeding in NPS results, Starts, Employee Engagement and other key KPI targets
- Drove 10 point NPS growth year over year, while successfully performing against double digit Sales growth, which is a 50% growth YOY.
- Designing simplified Implementation models to eliminate the involvement of our Implementation teams and allow for a straight throughput from Sales directly into our Service Organizations. Will result in Digital Sales generation, increased capacity and reduction in overhead.
Director – 401(k) Implementation
ADP, LLC
03.2016 - 01.2018
- Responsible for MAS/NAS 401(k) Implementation and onboarding, which is approximately 1000 new clients and a $30M revenue stream, with a focus on outside the box solutions, managing complexity and maintaining client relationships.
- Identified billing gap for clients in conversion and implemented a process change resulting in an annual revenue increase of approximately $300k – no investment cost was required for this process change.
- Overhauled and implemented a new cross-organizational Milestone work management philosophy and workflow tool, which has helped realize a $1 Million increase in Start revenue versus plan. Additionally, the rollout successfully handled over 5,000 Implementations with limited associate disruption.
- Collaborated on new 3(38) offering to coincide with Fiduciary Regulatory changes impacting the entire Retirement Services enterprise.
Manager – 401(k) New Business Implementation
ADP, LLC
08.2013 - 03.2016
- Implemented a new Organizational hiring and succession planning philosophy, resulting in a streamlined hiring process, improved training curriculums and a more sophisticated succession model for both the Feeder Team and the organization.
- Collaborated in ADP Way Baseline event which developed four major organization initiatives to help drive ADP RS towards more successful results. The projects included: sales to implementation redesign, training improvements, systems reduction and a new sales channel for ADP RS Products; worked as a leader in the "One Direction" project, which is the Sales to Implementation redesign.
- Developed a capacity model to analyze and forecast utilization of 50+ Implementation Managers in order to effectively manage staffing needs.
- Qualified for FY ’15 Super Starts
Operations Team Manager – Personal Lines
Arbella Mutual Insurance, Quincy, MA
Quincy, MA
08.2012 - 08.2013
- Executed cost savings initiatives in regards to internal and external mailing processes to an annual savings of approximately $80,000 per year.
- Implemented an internal process improvement for departmental work flow that resulted in gained efficiencies for Personal Lines Operations, Underwriting, Building Services and managerial reporting.
- Partnered with Personal Lines Underwriting and IT to put in place a new process for our Umbrella line of business, resulting in an increase of Renewal KPI of approximately 20%.
- Partnered with Underwriting to increase KPI on our miscellaneous products by approximately 10%.
Operations Lead
Arbella Mutual Insurance, Quincy, MA
Quincy, MA
02.2012 - 08.2012
- Elected to represent Operations on Employee Customer Service Advisory Council. Selected as Chairman to represent council.
- Created and implemented mentoring program for post-classroom coaching and development of new hires newly acclimated to the floor.
- Mentored two consecutive classes of new hires on both subject matter and call quality.
- Partnered with Marketing and Underwriting to implement process improvements to facilitate increased agent relationships.
- Provide continual feedback and support to Customer Service Representatives
- Responsible for resolving both internal and external escalated Customer Service issues.
Customer Services Representative
Arbella Mutual Insurance, Quincy, MA
Quincy, MA
07.2011 - 02.2012
- Twice awarded the Service Excellence Award within a calendar year for demonstration of engagement, superior productivity and call quality
- Provide efficient and timely service to both internal and external customers. Accountable for maintaining continued positive relationships with all Arbella customers.
- Mentored new hires in technical aspects of position, post-call work efficiency and soft skills.
Education
Bachelor of Science - Business Administration
Boston University School of Management
Boston, MA05-2008
Skills
- Leadership
- Shaping Strategy
- Critical thinking
- Problem Solving
- Leveraging Innovation
- Communication & Feedback
- Customer Focus
- Process Improvements
- Relationship building
Timeline
Vice President – Implementation (Executive)
ADP, LLC
07.2022 - Current
Vice President – 401(k) Implementation
ADP, LLC
05.2019 - 06.2022
Senior Director – 401(k) Implementation
ADP, LLC
01.2018 - 05.2019
Director – 401(k) Implementation
ADP, LLC
03.2016 - 01.2018
Manager – 401(k) New Business Implementation
ADP, LLC
08.2013 - 03.2016
Operations Team Manager – Personal Lines
Arbella Mutual Insurance, Quincy, MA
08.2012 - 08.2013
Operations Lead
Arbella Mutual Insurance, Quincy, MA
02.2012 - 08.2012
Customer Services Representative
Arbella Mutual Insurance, Quincy, MA
07.2011 - 02.2012
Bachelor of Science - Business Administration
Boston University School of Management