Kevin Hilton
Bullard,TX
Summary
Strategic sales management and operations leader driving revenue growth through effective planning and execution. Develops customer engagement initiatives to enhance retention and support business expansion. Delivers impactful sales strategies and fosters strong customer relationships, resulting in market share growth and improved profitability.
Overview
19
19
years of professional experience
Work History
Area Sales Manager
Performance Foodservice
Tyler, Texas
04.2024 - Current
- Achieved 102% sales growth, 76% case growth, and 18% profit growth against the yearly target for 2025.
- Developed strategic sales plans that expanded market presence and drove growth by targeting qualified prospects.
- Built relationships with key customers to secure long-term partnerships and enhance sales performance.
- Penetrated new markets by analyzing competitor products, services, and trends, which led to increased market share.
- Supported customers post-sale to resolve issues and maintain strong relationships.
- Showcased PFG commitment to quality and service through community interactions in East Texas.
Regional Director of Operations
Pei Wei Fresh Kitchen
Dallas, Texas
01.2021 - 04.2024
- Directed operational excellence of assigned restaurants in designated geographical region
- Held full P&L accountability, achieving prime costs of 54% while managing controllable expenses effectively.
- Generated year-over-year sales growth across all eight locations via innovative local marketing strategies. Successfully opened two new restaurants in 2023
- Generated year-over-year sales growth across all eight locations via innovative local marketing strategies
Successfully opened two new restaurants in 2023 - Led restaurant managers on executing service models, menu systems, and program rollouts, resulting in improved team alignment and guest satisfaction.
- Coached management teams to enhance problem-solving capabilities and implement process improvement
- Managed inventory control and supply chain logistics effectively.
District Manager
Cotton Patch Cafe
Dallas, TX
10.2018 - 01.2020
- Managed operations across multiple restaurant locations, ensuring consistent service quality and compliance.
- Led operational management across multiple restaurant locations.
- Achieved 16% year-over-year same store sales growth through local marketing and community outreach.
- Exceeded monthly key performance indicators by implementing the SMART framework for focused goal attainment.
- Drove profitability by maintaining weekly theoretical COGS variance below 0.7%.
- Implemented new standard operating procedures to enhance operational efficiency.
- Created training programs for onboarding new staff, enhancing retention rates and team cohesion.
- Uphold sanitation standards to achieve over 90% Ecosure score.
- Maintained sanitation standards to promote a safe dining environment, achieving over 90% EcoSure scores.
Franchise Operations Director
MOOYAH Burgers, Fries & Shakes
Dallas, Texas
11.2016 - 10.2018
- Managed 24 franchise locations generating $30 million in annual sales across Texas, Louisiana, and Virginia.
- Delivered expertise to franchisees, driving sales growth and profitability to strengthen Mooyah brand value.
- Led franchisee support in restaurant operations, improving guest relations and product quality.
- Transformed financial performance of 7 franchise locations in six months, enabling new restaurant openings.
- Executed rollout of Simply Better menu, reducing COGS while streamlining operations.
- Implemented new prep procedures and timelines, optimizing labor allocation during peak sales periods.
- Developed restaurant SOPs and daily checklists to boost operational efficiency and cleanliness.
- Conducted monthly audits with franchise partners to uphold brand standards and food safety compliance.
- Managed a team to elevate franchise partner community engagement and uphold brand standards through training and local store marketing.
Regional Operations Manager
Pei Wei Asian Diner
Dallas, Texas
07.2007 - 10.2016
- Achieved full P&L accountability by managing prime costs and controllable expenses.
- Secured top region performance companywide in 2016 through measurable results.
- Oversaw operations at nine restaurants, ensuring adherence to company standards and procedures.
- Revitalized struggling stores and restored them to meet company standards within three to six months.
- Led training initiatives on Lean Six Sigma techniques, fostering a culture of operational excellence.
- Mentored management and hourly team members, strengthening leadership capabilities across locations.
- Provided training on customer service skills, targeting 90% or higher OSAT ratings on an SMG five-point scale.
- Developed action plans and SMART goals for each location, driving $60K+ weekly sales in Frisco, TX during rollout of Kaizen and 5S strategies.
- Developed action plans and SMART goals for each location to achieve on a weekly/monthly basis. 2016 Frisco, TX location $60K + weekly sales while rolling out Kaizen and 5s strategies.
Education
Bachelor of Science - Hotel And Restaurant Administration
Oklahoma State University
Stillwater, OK05-2007
Skills
- Sales strategy
- Business development
- Sales forecasting
- Market analysis
- Customer relationship management
- Profit and loss management
- Operational efficiency
- Strategic planning
- Consultative selling
- Local marketing strategies
- Problem solving
- Relationship building
Timeline
Area Sales Manager
Performance Foodservice
04.2024 - Current
Regional Director of Operations
Pei Wei Fresh Kitchen
01.2021 - 04.2024
District Manager
Cotton Patch Cafe
10.2018 - 01.2020
Franchise Operations Director
MOOYAH Burgers, Fries & Shakes
11.2016 - 10.2018
Regional Operations Manager
Pei Wei Asian Diner
07.2007 - 10.2016
Bachelor of Science - Hotel And Restaurant Administration
Oklahoma State University