Kevin Jamerson II
Los Angeles,CA
Summary
Results-driven professional with a background in strategic communication, relationship-building, and data-driven decision-making. Adept at persuasion, storytelling, and business development, with a proven ability to engage diverse audiences, analyze performance data, and drive measurable outcomes. Known for adaptability, customer focus, and a competitive mindset, with a strong foundation in sales, client engagement, and consultative strategies.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Content Programming Manager
BIGO
01.2024 - Current
- Develop and execute strategic initiatives to drive business growth and customer engagement.
- Analyze audience data and performance metrics to optimize content strategies, mirroring the data-driven decision-making required in sales.
- Build and maintain relationships with partners and stakeholders to enhance brand visibility.
- Utilize persuasive communication to pitch new content ideas, demonstrating skills in sales presentations and consultative selling.
Social Media Specialist II
The Walt Disney Company
01.2021 - 12.2023
- Led audience engagement strategies, driving an 83% increase in social media interaction.
- Developed messaging strategies that resonated with diverse audiences, showcasing the ability to tailor communications to different customer needs.
- Managed high-profile events (Super Bowl, NBA, MLB Playoffs) , requiring strong organizational and relationship-building skills.
Digital Video Associate
The Walt Disney Company
11.2019 - 12.2020
- Partnered with producers to develop and refine engaging content, honing skills in market positioning and audience-driven storytelling.
- Leveraged creative and analytical thinking to increase engagement by 75% for ESPN's SC At Night on Snapchat.
Production Assistant
The Walt Disney Company
05.2018 - 10.2019
- Produced highlights for SportsCenter in media rooms during live events for immediate airing.
- Collaborated with producers on a day-to-day basis as well as logged and wrote scripts simultaneously.
- Trained new employees in editing, logging, and recognizing good content.
- Managed and updated scripts and run-downs during live broadcasts, earning an ESPN Standing O Award.
Education
Bachelor of Arts (B.A.) - Mass Communications: Film & Multimedia Production
Our Lady of the Lake University
San Antonio, Texas12.2017
Associate in Arts (A.A.) - General Studies
Ventura College
Ventura, California05.2015
Skills
- Sales & Business Development – Prospecting, lead generation, and relationship management
- Strategic Communication – Presenting complex information in a compelling, persuasive manner
- Customer Engagement – Building trust, understanding needs, and delivering tailored solutions
- Market Analysis & Competitive Strategy – Using data insights to inform decision-making
- Negotiation & Persuasion – Influencing stakeholders and driving results
- Cross-functional Collaboration – Working with internal and external partners to achieve goals
- Performance Analytics – Leveraging KPIs to assess and refine strategies
Awards & Recognitions
- ESPN Standing O Award (2018)
- Scholar Athlete (2016-2017)
- Dean’s List (2015)
Certification
Digital Marketing -
HubSpot Academy - 12/2024 - 1/2026
Social Media Marketing -
HubSpot Academy - 12/2024 - 1/2027
Additional Information
- Grew ESPNatbat TikTok by 99.8% (1.3M Followers in 2 Years) – Showcasing an ability to scale engagement and drive brand success.
- Expanded NHL on ESPN TikTok by 27.1% in One Year – Demonstrating expertise in strategic positioning.
- Valid Driver’s License & Safe Driving Record – Eligible for sales roles requiring travel
- Former Collegiate Athlete – Competitive mindset, goal-oriented approach, and ability to perform under pressure.
Languages
English
Native or Bilingual
Spanish
Professional Working
Timeline
Content Programming Manager
BIGO
01.2024 - Current
Social Media Specialist II
The Walt Disney Company
01.2021 - 12.2023
Digital Video Associate
The Walt Disney Company
11.2019 - 12.2020
Production Assistant
The Walt Disney Company
05.2018 - 10.2019
Bachelor of Arts (B.A.) - Mass Communications: Film & Multimedia Production
Our Lady of the Lake University
Associate in Arts (A.A.) - General Studies
Ventura College
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