KEVIN LAZAR

Sell a minimum of 25 products and build revenue over $40k monthly - surpassing this goal months in a row

• Providing "White Glove" customer service, while assisting customers with financing options and after sale products for their automotive needs.
• Credit knowledge on what lenders to submit applications too in order to minimize hard inquiries on the customers credit bureaus and maximize profit for the Company.
• Maintain a solid communication bridge between myself and the credit analyst for the lenders we work with.
• Organization of new leads daily to ensure to contact as many as possible and close those customers that have finalized the initial application process.
• Adhere to Company policy as well as any Federal & State regulations or guidelines
• Current position as a Sales Manager - consisted of managing a team of 12 associates. Ensure production and sales objections are met, set goal objectives, assist with and processing or funding issues, report to Senior Management weekly with team updates.

• Coached 10 sales associates in product specifications, sales incentives and selling techniques, increasing customer satisfaction ratings 22%.
• Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
• Developed and implemented high-quality work environment as measured through employee satisfaction ratings.
• Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
• Assisted with marketing strategy creation and advertising initiatives to better promote facility to public.
• Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
• Improved brand awareness by monitoring all marketing campaigns and fostering membership acquisitions and business development.

• Aided sales management by tracking weekly sales and planning corrective actions
• Tracked customer behaviors, market trends and online presence, using data to make proactive adjustments to sales procedures and targets
• Reduced process lags by effectively mentoring and training new hires on best practices
• Educated customers on product and service offerings
• Responded to customer inquiries and delivered appropriate information after carefully researching issues
• Delegated tasks to specific employees based on individual knowledge and strengths
• Guided and supported 20 staff members to consistently achieve team and personal goals
• Delivered empathy and persuasive negotiation talents to promote memorable customer experience
• Meet with Vendors bi-weekly to ensure all aspects of advertising were performing well
• Daily sales training
• Marketing with Facebook, Instagram , Waze, Altice and more
• Daily desking of Leases and Retail loans - multiple scenarios at any given time

• Provide best-in-class service to my dealer base and leverage relationships to build my business territory.
• Signing new dealers, growing business with existing dealers, capturing more contracts and applications are my main goals.
• Ability to approve or decline credit applications and assist in funding process.
• Dealer compliance and goal setting at dealer level are completed in conjunction with corporate on a daily, weekly and monthly basis.
• Complete production reports in a timely manner. Monitor delinquency on a dealer level and assist with any buyback issues or collections as needed.
• Maintain Company percentages for capture/look to book/growth of business month over month.
• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.

• Recommended to Bright Bay Mazda by a Career Placement Co.
• To helpthe owner achieve goals that it was consistently missing.
• The owner ofthis company had gone through many managers due to the lack of trustand knowledge in building a Company.
• Primary responsibilities were toset standards for the employees, maintain CSI company wide, salestraining, Business Development - set up a daily work plan and follow upfor the companies prospects and current customer base.
• Dailyinteraction with Mazda Corporate on sales stat's, service retention, andcertification training.

• Originally started in opening a brand new used car building holdingapproximately 100 units.
• Developed operational flow for the store andhiring new personnel.
• Responsibilities include sales management,advertising and sales staff communication, purchasing vehicles andcurrently oversee new service department.
• Finance assist when needed.

• Recruited and trained sales staff.
• Supervised, motivated, andmonitored team performance.
• Set budgets/targets.
• Maintaineddetailed documentation of the company's production.
• Identifiednew business opportunities, and developed marketing strategies.
• Develop Special Finance Department to aide in growth of store.
• SpecialFinanceDirector.
• Business Development Manager.

• Develop the tri state area relationships with our financeinstitution.
• Building new business relationships, & securingcustomer loyalty base.
• Assist dealers with our program guidelines,credit and funding.
• TrainingofFinancePersonnel.
• Multimilliondollarsalesgrowthformymarket.
• Sales Performance Reports.
• Key Target Marketing Reports.
• Maintain High Statistical Accuracy.