Dynamic Media Manager with proven expertise at Cart.com in Amazon PPC and DSP advertising. Skilled in performance analysis and client collaboration, I successfully optimized campaigns to enhance ROI and drive brand growth. Recognized for teamwork and adaptability, I leverage data-driven strategies to deliver impactful results in fast-paced environments.
• Utilized Amazon Ads Console, DSP, Helium 10, Perpetua, Pacvue, and other analytics tools to monitor campaign performance and optimization.
Amazon Advertising Support
• Daily campaign optimization.
• Conducted keyword research across accounts.
• Supported client communications and prepared performance reports.
• Gained experience with Amazon Ads Console, DSP, Helium 10, and Perpetua.
Amazon PPC & DSP Advertising
Keyword Research & Audience Targeting
Media Forecasting & Budgeting
Performance Analysis & A/B Testing
Client Collaboration & Strategy
Amazon Ad Tools & Analytics
Earned the highest rank in the Boy Scouts of America, demonstrating leadership, discipline, and commitment to service. Led a team in planning and executing a community service project, developed strong problem-solving skills, and achieved proficiency in outdoor survival, teamwork, and project management.