KEVIN SCHWALLER
Milwaukee,WI
Summary
Digital content producer with more than eight years of experience writing, producing and managing digital news content across TV and digital platforms. Skilled in breaking news, SEO, audience engagement and multi-platform storytelling.
Overview
8
8
years of professional experience
Work History
Digital Content Producer
FOX6 MILWAUKEE
11.2023 - Current
- Write, edit and publish breaking news and daily stories for fox6now.com and mobile platforms
- Optimize content for SEO and audience growth
- Create digital-first content and manage homepage and section pages
- Monitor analytics and adjust content strategy to drive engagement
- Collaborate with reporters, anchors and producers on multi-platform coverage
Digital Media Producer
SPECTRUM NEWS 1
06.2020 - 10.2023
- Wrote and published digital stories on a daily basis for Spectrum News 1 Wisconsin’s website, mobile app and social media platforms
- Helped oversee and maintain the media outlet’s digital platforms
- Collaborated with reporters on web story presentation
- Worked with various programs to produce digital elements to accompany news content
Executive Digital Producer
WMBD / WYZZ
06.2019 - 06.2020
- Led a team of digital producers and reporters in creating daily content for ciproud.com
- Managed the WMBD and WYZZ social media accounts
- Wrote web stories following AP Style
- Communicated with other Nexstar and CBS digital leads
- Tracked engagement on various digital projects
Digital Producer
WMBD / WYZZ
05.2018 - 06.2019
- Wrote web stories from broadcast scripts and scheduled posts on social media platforms
- Managed website content and updated breaking news
- Assisted with live coverage, interviews and digital updates
Education
Bachelor of Arts - Journalism, Minor in Film Studies
Illinois State University
Normal, IL05-2018
Skills
- Adobe Creative Cloud
- AP Style
- Breaking News Coverage
- Content Management
- Design & Production
- Digital Analytics
- iMovie
- Social Media
- WordPress
COLLEGE EXPERIENCE
- The Vidette | Illinois State University
- News Editor, Reporter & Podcast Host | 2017 – 2018
- Managed a team of reporters, wrote and edited stories, designed pages and hosted a weekly entertainment podcast.
Awards
Milwaukee Press Club’s Excellence in Journalism
- Best Use of Social Media to Enhance a Story (2021-222)
- Best Use of Multimedia (2020)
- Best Use of Multi-Platform Reporting (2020)
Illinois Associated Press Broadcasters Association
- Second Place, Best Digital Presence (2019)
Illinois Broadcasters Association
- Best Use of Non-Broadcast Media (2018)
Illinois College Press Association
- First Place, General Excellence (2018)
- Second Place, Feature Story (2018)
Timeline
Digital Content Producer
FOX6 MILWAUKEE
11.2023 - Current
Digital Media Producer
SPECTRUM NEWS 1
06.2020 - 10.2023
Executive Digital Producer
WMBD / WYZZ
06.2019 - 06.2020
Digital Producer
WMBD / WYZZ
05.2018 - 06.2019
Bachelor of Arts - Journalism, Minor in Film Studies
Illinois State University