Kevin Smoak
Walterboro,SC
Summary
Dynamic floral design professional skilled in team leadership and personnel development. Known for creating innovative designs and implementing seasonal themes that drive sales and attract new clientele.
Overview
17
17
years of professional experience
Work History
Senior Floral Desinger
Tiger Lily Florist
Charslton, SC
10.2021 - Current
- Designed and arranged floral displays for various events, enhancing aesthetic appeal and customer satisfaction.
- Collaborated with clients to create custom floral designs, ensuring alignment with their vision and preferences.
- Trained junior staff on design techniques and customer service protocols, fostering a collaborative team environment.
- Implemented seasonal design themes, attracting new clientele and increasing overall sales during peak periods.
- Evaluated trends in floral design, incorporating innovative techniques to maintain competitive edge in market offerings.
- Researched latest design trends, colors, and vendor products for use in new pieces.
- Quoted, generated, and processed customer orders to meet specifications and various occasions.
- Increased repeat business by providing exceptional customer service and consistently delivering high-quality floral arrangements.
- Led workshops teaching floral design.
Wedding Consultant & Floral Desinger
Harvey Designs
Savannah, GA
07.2018 - 11.2019
- Designed personalized wedding plans to meet client preferences and budgets.
- Coordinated vendor contracts, ensuring seamless communication and service delivery.
- Managed timelines and logistics for multiple wedding events simultaneously.
- Developed unique decor concepts that enhanced overall event aesthetics.
- Provided exceptional customer service, addressing client concerns promptly and professionally throughout the entire planning process.
Wedding Consultant & Lead Floral Desinger
Cheryl's Distinctive Creations Floral
Orlando, FL
12.2009 - 05.2018
- Developed customized wedding plans aligning with client visions and budget constraints.
- Coordinated vendor relationships to ensure timely delivery of services and materials.
- Implemented effective communication strategies, enhancing client satisfaction and engagement.
- Oversaw day-of logistics, ensuring seamless execution of wedding events and timelines.
- Assisted couples in navigating challenging decisions by offering guidance based on industry expertise and experience.
- Delivered memorable weddings that consistently exceeded client expectations, earning numerous positive reviews and referrals.
- Organized bridal expos and other promotional events to showcase company offerings and attract new clientele.
- Oversaw setup and breakdown of wedding decorations and supplies.
Education
No Degree - Graphic And Digital Design
International Academy of Design And Technology
OrlandoSkills
- Wedding floral design
- Floral shop assistance
- Sales and marketing
- Personnel development
- Vendor relationships
- Team leadership
- Strong communication skills
Timeline
Senior Floral Desinger
Tiger Lily Florist
10.2021 - Current
Wedding Consultant & Floral Desinger
Harvey Designs
07.2018 - 11.2019
Wedding Consultant & Lead Floral Desinger
Cheryl's Distinctive Creations Floral
12.2009 - 05.2018
No Degree - Graphic And Digital Design
International Academy of Design And Technology