Kevin Vas

Work with brands to provide strategic solutions to develop and execute media campaigns that achieve target KPIs and maximize profits.

Lead clients with all aspects of customer acquisition efforts including budgeting, forecasting, developing marketing plans and implementing the media strategy.

Develop and manage strategic partnerships to optimize customer acquisition efforts while mitigating costs to improve efficiency.

Communicate with leadership, stakeholders, and internal teams to ensure that implemented campaigns are driving desired ROI with minimal expenditures.

• Prepared and monitored annual budgets and forecasts for the Media Sales Division.
• Managed a high-performance team implementing and executing continuity based marketing programs across various DTC media channels.
• Created and implemented member-based enhancement revenue streams for the world’s largest financial service marketers.
• Identified opportunities to maximize media response while maintaining advertising spend.
• Enhanced team collaboration through regular communication, goal setting, and performance evaluations.

• Directed day-to-day operations of four fulfillment houses which consisted of auditing, imaging, and mailing over 500,000 units of merchandise weekly
• Managed weekly orders, monitoring inventory levels and budgets to satisfy requisition requests.
• Improved order accuracy by closely monitoring the picking and packing process in the fulfillment center.
• Implemented cost-saving measures by identifying opportunities for operational improvements in the warehouse processes.