Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

KEVIN GIBBS

Corinth

Summary

Dynamic marketing professional with extensive experience at UMG, excelling in strategic planning and relationship building. Proven track record of enhancing brand awareness and driving lead generation through innovative campaigns. Adept at managing cross-functional teams and optimizing vendor relationships, delivering impactful results in fast-paced environments.

Dynamic Director oversees every facet of production with strong project management and decision-making skills. Brings comprehensive knowledge of [Type] production writing, planning, and technical operations. Skilled at coordinating production plans and personnel resources to complete work under tight deadlines.

Strategic-thinking individual experienced in turning low-performing organizations into top revenue producers. Offering engaging and pleasant personality with expertise improving customer relationships.

Collaborative leader partners with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.

Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.

Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.

Dedicated [Industry] professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.

Dynamic individual with hands-on experience in [Area of expertise] and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.

Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.

Thorough team contributor with strong organizational capabilities. Experienced in handling numerous projects at once while ensuring accuracy. Effective at prioritizing tasks and meeting deadlines.

Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance.

Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.

Overview

37
37
years of professional experience

Work History

Director of Promotion and Marketing

UMG
01.2006 - 04.2025
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Monitored product development and audience response to adapt marketing and promotion campaigns accordingly.
  • Utilized e-mail, social media, radio and TV to highlight products and services.
  • Worked closely with clients to design effective promotions to meet customer needs and exceed sales goals.
  • Maintained account information accuracy by communicating frequently with salesmen and account executives.
  • Increased longevity of accounts by providing individualized customer service and developing relationships with account holders.
  • Worked with marketing department to create targeted advertising strategies for key customer demographics.
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Collaborated with media representatives to optimize coverage of special events.
  • Collected performance data on each promotion to better plan future events.
  • Attended customer meetings, trade shows and conferences as company representative.
  • Built and deployed strategic approaches in marketing and branding to enhance product sales.
  • Leveraged professional networks and industry knowledge to strengthen client relationships.
  • Spearheaded innovative approaches to resource allocation and strategic planning.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.

Promotions Director

Motown Records
03.1999 - 04.2004
  • Managed sales promotions and marketing strategies on major social media sites.
  • Led crisis management team and provided quick turnaround solutions.
  • Pursued certification in [Area of certification] to improve creative sales skills and influence decision-makers.
  • Fielded customer complaints and comments.
  • Organized events and product presentations related to national conferences and conventions.
  • Designed contests and sweepstakes for [Product].
  • Cultivated and maintained strategic alliances with key partners and vendors.
  • Created and implemented external and internal communications strategies for key company initiatives.
  • Wrote engaging and creative press releases for each promotion.
  • Collected performance data on each promotion to better plan future events.
  • Monitored product market and adjusted marketing plans.
  • Collaborated with sales staff to plan campaigns.
  • Worked closely with clients to identify needs and challenges and provide solution-oriented campaign themes.
  • Developed contests and sweepstakes rules, contracts and revenue-generating strategies.

Radio Promotions Manager

Warner Elektra Atlantic
03.1992 - 03.1997
  • Managed day-to-day functions of promotion and marketing departments.
  • Monitored product market and adjusted marketing plans.
  • Collaborated with sales staff to plan campaigns.
  • Worked closely with clients to identify needs and challenges and provide solution-oriented campaign themes.
  • Developed contests and sweepstakes rules, contracts and revenue-generating strategies.
  • Developed campaigns, led design, and tracked results.
  • Monitored product development and audience response to adapt marketing and promotion campaigns accordingly.
  • Worked closely with clients to design effective promotions to meet customer needs and exceed sales goals.
  • Maintained account information accuracy by communicating frequently with salesmen and account executives.

Special Events Coordinator

National Urban League
08.1988 - 01.1992
  • Staffed events by maintaining roster of available personnel and reliable service providers.
  • Arranged project timelines to avoid critical shortages in staff, resources or events spaces.
  • Organized and implemented [Type] events with as many as [Number] guests.
  • Supervised staff during events and maintained efficient performance.
  • Negotiated favorable agreements with vendors and facilities to keep costs low and fulfill contract budget requirements.
  • Facilitated communication between internal events personnel and external vendors to quickly resolve any conflicts or concerns.
  • Managed event logistics and operations.
  • Coordinated schedules and timelines for events.
  • Brainstormed and implemented creative event concepts and themes.
  • Monitored and controlled event expenditures to meet budgets.
  • Analyzed event costs to identify areas of improvement and cost savings.
  • Researched and identified new vendors and suppliers to obtain competitive pricing.
  • Created detailed timelines and budgets for events to meet all deadlines.
  • Produced concept plans for high-profile corporate meetings and events.
  • Developed detailed event reports, documenting all aspects of each event.
  • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
  • Coordinated travel and accommodations for event attendees.
  • Developed creative themes for events and created related activities to engage attendees.
  • Managed administrative logistics of events planning, event booking, and event promotions.
  • Oversaw event registration process by collecting and tracking attendee information.
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.

Education

Bachelor of Arts - Public Relations

Howard University
Washington, DC

Master of Arts - Journalism

University of Missouri
Columbia, MO

Skills

  • Corporate communications
  • Strategies and goals
  • Issues resolution
  • Contract and vendor management
  • Non-profit management
  • Talent acquisition
  • Logistics management
  • Task delegation
  • Cross-functional team leadership
  • Problem-solving
  • Process improvement
  • Media relations
  • Team management
  • Budget management
  • Project management
  • Vendor relationship management
  • Verbal and written communication
  • Strategic planning
  • Contract negotiation
  • Relationship building
  • Client relations
  • Creativity and innovation
  • Charismatic leader

Accomplishments

  • Achieved [Result] through effectively helping with [Task].
  • Collaborated with team of [Number] in the development of [Project name].

Timeline

Director of Promotion and Marketing

UMG
01.2006 - 04.2025

Promotions Director

Motown Records
03.1999 - 04.2004

Radio Promotions Manager

Warner Elektra Atlantic
03.1992 - 03.1997

Special Events Coordinator

National Urban League
08.1988 - 01.1992

Bachelor of Arts - Public Relations

Howard University

Master of Arts - Journalism

University of Missouri
KEVIN GIBBS