Summary
Overview
Work History
Education
Skills
Certification
Awards
Projects
Timeline
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Keyshay Allen

Green Bay,Wisconsin

Summary

Energetic and results-oriented professional with a unique blend of expertise in business marketing and healthcare/caregiving. Expert in crafting engaging digital content and managing diverse social media platforms, I bring a solid understanding of marketing strategies, trend analysis, and successful campaign execution. My proven ability to elevate online presence through strategic planning and innovative problem-solving is seamlessly complemented by my compassionate approach to caregiving. With hands-on experience in personal care, medication management, and empathetic support, I adapt swiftly to changing environments and prioritize patient comfort and safety. Eager to leverage my diverse skills in marketing, administration, and caregiving to make a meaningful impact and drive success in future roles.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Marketing and Social Media Coordinator

Curtis House Of BBQ
Greenbay, WI
07.2024 - Current
  • Managed Social Media Platforms: Directed daily activities and engagement strategies for Facebook, Snapchat, and Instagram, ensuring consistent and effective brand presence.
  • Content Creation: Created eye-catching flyers and graphics using Canva and Adobe Creative Suite, enhancing visual appeal and supporting promotional efforts.
  • Caption Writing: Developed engaging and on-brand captions for social media posts, improving audience engagement and reinforcing brand identity.
  • Campaign Management: Planned and executed social media campaigns, including scheduling and optimizing posts to align with marketing objectives and maximize outreach.
  • Analytics and Reporting: Monitored and analyzed social media metrics to track performance, adjust strategies, and report on campaign effectiveness to drive continuous improvement.

Caregiver

Clarity Care
Green Bay, WI
05.2024 - Current
  • Administered prescribed medications on a timely basis following care plan instructions.
  • Performed light housekeeping tasks related to the client's care such as laundry and changing linens.
  • Prepared meals according to dietary requirements and assisted with feeding when necessary.
  • Encouraged independence while promoting self-care skills such as bathing, grooming and toileting needs.
  • Maintained accurate records of services provided, changes in client condition, medications administered and other pertinent information.

Caregiver

Pathway2hearts LLC
Green Bay, WI
05.2024 - Current
  • Managed daily schedules and coordinated medical appointments for clients, improving time management efficiency by 20%.
  • Maintained accurate and confidential records, ensuring compliance with regulatory requirements, and enhancing data integrity.
  • Utilize ECP to prepare reports and documentation, streamlining administrative processes.
  • Facilitated effective communication between clients, families, and healthcare providers, enhancing service delivery and client satisfaction.
  • Recognized signs, symptoms of abuse, neglect and reported them per policy.

Front Desk Receptionist

Cobblestone Hotel& Suites
De Pere
05.2024 - Current
  • Reconciled daily financial transactions against cash receipts at the end of each day's business activity
  • Monitored visitor access control systems including issuing identification badges when necessary
  • Performed data entry into computer systems to maintain accurate records of customer information
  • Provided excellent customer service by responding quickly to inquiries via phone or email in a professional manner
  • Maintained an organized reception area and ensured that all guests were attended to promptly.

Content director/ Marketing Chair (Intern)

Non Profit Leadership Alliance (NLA)
Marshall, MO
08.2022 - 08.2024
  • Effectively managed and optimized social media accounts across multiple platforms, specifically Facebook and Instagram, to enhance the organization's online presence and engagement
  • Provided leadership to a team of 12 members, fostering a collaborative environment and driving high-performance outcomes through motivation and strategic guidance
  • Demonstrated expertise in utilizing Canva to design visually appealing and impactful flyers and marketing materials that align with the organization's branding and communication objectives
  • Thoroughly proofread and revised content to ensure it met the highest standards of clarity, accuracy, and consistency, maintaining the integrity and professionalism of the organization's communications
  • Organized workshops for editorial staff on new tools or techniques used in creating effective web copy.

Cashier Float

Shell/ TrueNorth Gas Station
Green Bay
08.2020
  • Kept records of purchases; maintained orderly appearance of checkout area; restocked supplies as needed
  • Greeted customers and answered any questions they had about the store's products and services
  • Organized promotional displays or arrange merchandise on counters or tables to promote sales
  • Processed returns and exchanges of merchandise in accordance with store policies
  • Resolved customer complaints professionally in accordance with company policy.

Education

Bachelor of Science - Marketing

Missouri Valley College
Marshall, MO
05.2024

Skills

  • Research
  • Scheduling
  • Cash Handling
  • Payment Collection
  • Customer Relations
  • Decision-Making
  • Incident Reporting
  • Basic Housekeeping
  • Problem-Solving
  • Elderly Care
  • Flexible Schedule
  • Patient Management
  • Strategic Planning
  • Staff Training

Certification

  • Digital Marketing Certification
  • Social Media Marketing Certification
  • Medication Aide Certification

Awards

  • The National Society of Leadership and Success (NSLS)
  • Viking of the Year

Projects

Managed and established social media outreach for the Nonprofit Leadership Alliance (NLA) club, overseeing communication and engagement on various platforms. Orchestrated and hosted the 2020 Graduation Ceremony on June 27, 2021, for Green Bay West High School. Successfully coordinated the attendance of 50 graduating students from the Class of 2020. Demonstrated effective management skills by overseeing all aspects of event decoration.

Timeline

Marketing and Social Media Coordinator

Curtis House Of BBQ
07.2024 - Current

Caregiver

Clarity Care
05.2024 - Current

Caregiver

Pathway2hearts LLC
05.2024 - Current

Front Desk Receptionist

Cobblestone Hotel& Suites
05.2024 - Current

Content director/ Marketing Chair (Intern)

Non Profit Leadership Alliance (NLA)
08.2022 - 08.2024

Cashier Float

Shell/ TrueNorth Gas Station
08.2020

Bachelor of Science - Marketing

Missouri Valley College
Keyshay Allen