Khadejah Mingo-Lawrence
Chicago,US
Summary
Proven Brand Ambassador and Marketing Intern with a track record of elevating brand presence for TGIN and Jamaican Mango and Lime. Expert in customer engagement and SEO, boosting sales and online visibility. Skilled in team leadership and campaign management, significantly enhancing customer relationships and team performance.
Overview
2
2
years of professional experience
Work History
Marketing Assistant
Core Radio Group
10.2024 - Current
- Maximized event attendance with thorough planning, promotion, and logistics support for conferences, webinars, or workshops.
- Boosted sales performance by assisting in the creation of persuasive marketing materials such as brochures and product sheets.
- Streamlined marketing processes, optimizing efficiency through the use of project management tools and software.
- Supported sales team by generating leads through targeted marketing strategies, thereby improving potential customer base.
- Spearheaded development of content calendar, ensuring consistent and timely publication of marketing materials.
- Monitored competitor activity, staying ahead of industry trends and identifying opportunities for growth.
Brand Ambassador
TGIN
06.2024 - Current
- Designed, filled, and arranged eye-catching product floorsets to increase sales.
- Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
- Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
- Educated consumers about product benefits, leading to increased interest and sales conversions.
Brand Ambassador
Jamacian Mango and Lime
06.2024 - Current
- Developed lasting connections with industry professionals through networking at conferences, workshops, and other relevant gatherings.
- Drove customer engagement by creating interactive activities that showcased the unique features of promoted products.
- Ensured accurate representation of the brand by maintaining consistent messaging and visuals across all promotional materials and presentations.
- Boosted sales through effective collaboration with store staff to promote products in high-traffic areas.
Creative Marketing Intern
J Morg Entertainment
05.2024 - Current
- Presented findings from various market research projects at monthly team meetings, helping inform decision-making processes related to campaign development.
- Conducted market research to identify trends and competitor strategies, informing future marketing initiatives.
- Participated in brainstorming sessions with cross-functional teams to generate innovative ideas for upcoming marketing initiatives.
- Optimized email marketing campaigns through A/B testing and data analysis, resulting in higher open rates and click-through rates.
- Developed content strategy for company blog, showcasing industry expertise and attracting new visitors to the site.
- Improved search engine rankings with strategic SEO techniques, including keyword research and on-page optimization.
Manager
Chicago French Press
06.2022 - Current
- Accomplished multiple tasks within established timeframes.
- Cross-trained existing employees to maximize team agility and performance.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
Personal Assistant
Imagine X
05.2023 - 08.2023
- Accomplished project deadlines by assisting with task completion whenever required.
- Oversaw personal and professional calendars and coordinated appointments for future events.
- Displayed absolute discretion at handling confidential information.
- Responded to emails and other correspondence to facilitate communication and enhance business processes.
- Aided executive in personal tasks such as scheduling appointments or running errands when needed.
- Managed travel arrangements including flights, accommodations, and itineraries for smooth business trips.
- Provided multifaceted services to career professionals by running errands, managing mail, scheduling appointments, and arranging transportation.
Education
Bachelor of Arts - Interior Architecture
Academy of Art University
San Francisco, CA05.2027
Skills
- Store Promotions
- Customer Service
- Customer Relationship Building
- Time management mastery
- Customer Engagement
- Staff Training
- Complaint Handling
- Team Building and Leadership
- Inventory Management
- Inventory Control
- Campaign Management
- SEO
Timeline
Marketing Assistant
Core Radio Group
10.2024 - Current
Brand Ambassador
TGIN
06.2024 - Current
Brand Ambassador
Jamacian Mango and Lime
06.2024 - Current
Creative Marketing Intern
J Morg Entertainment
05.2024 - Current
Personal Assistant
Imagine X
05.2023 - 08.2023
Manager
Chicago French Press
06.2022 - Current
Bachelor of Arts - Interior Architecture
Academy of Art University
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