Kia Linda
San Diego,CA
Summary
Dynamic digital marketing leader focused on leveraging data-driven strategies and AI-first innovation to achieve high-impact results that surpass business objectives in competitive landscapes.
Quote
Each problem that I solved became a rule, which served afterwards to solve other problems.
Rene Descartes
Skills
- Multi-channel marketing strategies
- Revenue growth initiatives
- AI optimization and automation
- Data analytics and reporting
- Campaign planning and execution
- Team coordination and oversight
Overview
10
10
years of professional experience
4
4
Certificate
Work History
Account Manager, Growth Marketing
Power Digital Marketing
01.2025 - Current
- Led cross-functional teams in implementing integrated digital marketing and advertising campaigns that fulfilled client objectives and utilized industry trends to foster innovation.
- Managed over $3MM in media investments across six high-retainer clients within Beauty, Healthcare, and B2C industries while ensuring alignment with overarching business goals to meet KPIs.
Marketing Team Lead
Seer Interactive
01.2020 - 09.2024
- Oversaw cross-functional teams and 4 direct reports in planning and executing integrated marketing campaigns - contributing to a 14% rise in qualified prospects.
- Crafted comprehensive content strategies aligned with brand objectives and audience needs, enhancing blog engagement by 32% and increasing email subscribers by 104%.
Analytics Account Manager
Seer Interactive
01.2018 - 01.2020
- Managed $1.1M portfolio featuring Ecommerce, Healthcare and B2B clients, propelling retention and growth through effective strategic planning and relationship enhancement.
- Accelerated measurement growth for clients with strategic data-driven recommendations and cutting-edge analytics techniques.
Analytics Senior Associate
Seer Interactive
01.2017 - 01.2018
- Implemented advanced measurement frameworks in Google Analytics and Google Tag Manager to enhance end-to-end tracking of client KPIs.
- Developed executive performance dashboards utilizing Looker Studio and Power BI, integrating various client data sources for complete reporting.
Paid Search Associate
Publicis Health Media
01.2016 - 01.2017
- Developed and executed targeted Google Ads campaigns to enhance brand visibility and drive user engagement.
- Efficiently managed budgets across all campaigns to ensure optimal allocation of resources for maximum results.
Education
Bachelor of Arts - Advertising
Temple University
Philadelphia, PA2017
Certification
- GA4
- Google Ads
- Meta Professional
- HubSpot Inbound Marketing
Tools
- AI: ChatGPT, Gemini, Claude
- Data: GA4, BigQuery, Looker Studio
- Advertising: Google Ads, Meta Ads
- CRM: HubSpot, Salesforce