Kia Jackson Clarke
Los Angeles,CA
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening consumer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 7 + years of progressive experience and take on a challenging position with opportunity to make lasting impact on company and consumer success.
Overview
11
11
years of professional experience
Work History
Artist Manager
Dreezy
01.2022 - Current
- Assists artist with establishing release timelines and flow of related marketing assets.
- Supports artist goals with corresponding action plans and timelines.
- Established strong relationships to partner with and navigate artist with wide range of personality types.
- Stays abreast of industry trends via trade publications, events and social media to keep artists at forefront of ever-changing landscape.
- Manages portfolio of developing and established producers to provide artist with strategic recording guidance.
- Liaises with SALXCO as co-management, to strategically develop artist career.
- Sets realistic expectations with artist to consistently deliver on expectations.
Artist Manager
Stunna 4 Vegas
03.2020 - Current
- Leverages networks to identify and generate opportunities to increase exposure and revenue for artist.
- Negotiated essential contract terms for a new publishing deal on behalf of artist.
- Networks with industry connections to discuss opportunities and advocate for artist being well-suited for specific work.
- Met with artist to discuss goals and develop strategies for music career success.
- Negotiates with managers, promoters and brands regarding artist contractual rights and obligations.
- Oversaw budget and worked with Interscope Records to drive fiscal responsibility and profitability.
- Supports artist goals with corresponding action plans and timelines.
Chief Operating Officer
Social Currency Enterprises
10.2019 - 12.2022
- Refined organizational structure to consolidate, streamline and delineate necessary functions.
- Developed quarterly business plans to evaluate artists cost projections.
- Established ethical and diversity policies to promote company culture and vision.
- Led operational oversight and budgetary supervision for artists.
- Oversaw operations and coordinated with day to day managers to increase quarterly profits.
- Shaped solutions and approaches by leveraging trends in record label marketplaces.
- Furthered brand awareness through community and philanthropic efforts.
- Implemented team plan for each department, clarified roles of members and introduced new processes to boost quality across departments.
- Managed label and artist marketing, advertising and new product development.
- Spearheaded change management and strategic turnaround for company during significant restructuring and downsizing.
- Managed a team of twelve professionals focused on improving label initiatives.
- Developed ambassador program to hire interns from within, building and maintaining cohesive leadership structure.
Marketing Manager
CYN Inc
04.2017 - 02.2019
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging and promotional strategies and commercialization.
- Utilized market trends and target audience statistics to effectively and appropriately market artists.
- Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
- Implemented successful marketing and promotional strategies.
- Cultivated and deepened productive artist relationships to enhance collaboration and maintain responsiveness to changing strategies.
- Implemented creative partnership building, event sponsorship, activation platforms and consumer experience design.
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Administered marketing calendar and posted new content to coincide with new releases with artists.
- Masterminded highly successful digital strategies for social platforms to attract consumer engagement.
- Increased fan engagement through social media.
Marketing Manager
Juelz Santana
06.2016 - 11.2018
- Managed workflow between artist management team, coordinating documents, planning and creative material distribution.
- Managed marketing budget to develop and execute marketing strategies, budgets, and release plans for artist.
- Coordinated meetings between label team and management to develop ideas, discuss progress and set goals.
- Assisted with development of single release strategies and tactical plans to promote accomplishment of marketing goals.
- Transformed artist website and social media platforms to better engage fans and promote releases.
- Created quarterly marketing campaigns, which resulted in increase in fan retention.
- Created social media content with consistent content and tone.
- Provided digital marketing solutions to enhance releases.
Project Manager
Rich Homie Quan
10.2015 - 05.2017
- Identified plans and resources required to meet project goals and objectives.
- Developed and initiated projects, managed costs, and monitored performance.
- Achieved project deadlines by coordinating with artist team to manage performance.
- Orchestrated projects within strict timeframes and budget constraints by solving complex problems and working closely with artist .
- Oversaw high profile projects for artist by planning, strategizing, and scheduling phases.
- Drove team success through shared vision and recognition of quality performance.
- Adhered to budget requirements for music videos with excellent planning and consistent expense monitoring.
- Recruited and oversaw creative personnel to achieve performance and quality targets.
- Sourced, vetted and managed vendors needed to accomplish project goals.
Executive Assistant to the Chief Executive Officer
Think It’s A Game Records
03.2012 - 08.2015
- Managed complex calendar scheduling with focus on proper allocation of executive availability.
- Contributed to smooth label operations by planning and organizing meetings and conferences.
- Responded to emails and other correspondence to facilitate communication and enhance label processes.
- Streamlined operations and prioritized tasks, allowing executive staff to increase productivity.
- Prepared meeting agendas and briefing papers for members of executive team.
- Produced accurate office files, updated spreadsheets and crafted presentations to support executives and boost team productivity.
- Worked with Marketing department to coordinate and complete special projects for artists.
- Used QuickBooks to produce monthly invoices, reports and other deliverables.
- Created expense reports, budgets and filing systems for executive team.
Education
A.S - Communications
Georgia State University
Atlanta, GA05.2013
Skills
- Critical Thinking
- Budgeting and Allocation
- Strategic Planning
- Communication and Writing Skills
- Digital Marketing
- Brand-Building Strategies
- Quarterly Forecasting
- Strategic Partnership
- Marketing Campaign Development
- Operational Efficiency
- Effective Communication
- Client Needs Assessments
- Social Media Strategy Development
- Concept Development
- Complex Problem-Solving
- Current Trends
- Project Strategy
- Creative Solutions
- Social Media Strategy Development
- Concept Development
- Complex Problem-Solving
- Current Trends
- Project Strategy
- Creative Solutions
Websites
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Quote
The ones who are crazy enough to think they can change the world, are the ones that do.
Steve Jobs
Portfolio
https://kiathewiz.carbonmade.com
Timeline
Artist Manager
Dreezy
01.2022 - Current
Artist Manager
Stunna 4 Vegas
03.2020 - Current
Chief Operating Officer
Social Currency Enterprises
10.2019 - 12.2022
Marketing Manager
CYN Inc
04.2017 - 02.2019
Marketing Manager
Juelz Santana
06.2016 - 11.2018
Project Manager
Rich Homie Quan
10.2015 - 05.2017
Executive Assistant to the Chief Executive Officer
Think It’s A Game Records
03.2012 - 08.2015
A.S - Communications
Georgia State University
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