Overview
Work History
Education
Skills
Timeline
Generic

KIERSTYN MCCLELLAN

Marketing Content Writer
Henderson,NV

Overview

5
5
years of professional experience

Work History

Marketing Content Specialist

Free Lance
5 2021 - Current

Client: Soberlink Remote Alcohol Monitoring

A professional-grade breathalyzer system with facial recognition that automatically sends results in real-time to designated individuals.

  • Use SEO best practices to generate traffic to our website while leveraging analytics to optimize strategy
  • Enhance content quality by completing extensive market research to consistently create relevant B2C/B2B marketing material
  • Edit and proofread materials to maintain high standards of accuracy, clarity, and readability
  • Collaborate with Marketing Director and Manager to produce client centered content

Associate Professor of English Composition

California Baptist University
08.2021 - 12.2021
  • Kept abreast of advances in pedagogy and work to continuously improve teaching methods and introduce new approaches to instruction
  • Developed students'' critical thinking skills through interactive classroom activities and discussions
  • Wrote and created supplemental instructional materials including but not limited to lesson plans, presentations, worksheets, discussion questions, etc.
  • Collaborated with colleagues to share best practices, refine instructional strategies, and improve overall teaching quality.
  • Anticipated the needs of 60+ students and adjusted pedagogy as necessary
  • Met one on one with students to work in depth on their writing abilities
  • Created infographics and supplemental material via Canva for online learning management systems, including Canvas and Moodle.

Freelance Ghostwriter

FoodsGuy Blog
05.2021 - 12.2021
  • Contracted to produce 7500 words, self edited, weekly in the form of 3-5 articles utilizing SEO best practices
  • Completed in depth research to maximize site traffic and produce Amazon Sales
  • Received recognition from clients for consistently surpassing expectations related to project quality and timeliness

Associate Professor of English Composition

Cal State University Fullerton
1 2021 - 5 2021
  • Designed the class curriculum based on the students requirement to properly learn the writing process
  • Kept abreast of advances in pedagogy and work to continuously improve teaching methods and introduce new approaches to instruction
  • Collaborated with colleagues to share best practices, refine instructional strategies, and improve overall teaching quality
  • Led professional development workshops for peers
  • Met one on one with students to work in depth on their writing abilities
  • Integrated real-world examples into lessons, making course content more relevant and engaging for students

Lead Teaching Assistant

Chaffey Community College
01.2020 - 12.2021
  • Facilitated and helped maintain this inaugural program
  • Collaborated with a multitude of full-time instructors each semester on effective teaching strategies
  • Coached 40-60 designated students each semester one on one
  • Assisted my supervisors with creating schedules, professional development workshops, and best practices for our tutors and students
  • Enhanced student comprehension by implementing innovative teaching strategies and visual aids in lessons
  • Developed strong relationships with students by demonstrating empathy, active listening skills, and genuine interest in their success
  • Supported other tutors in this role by answering questions, creating resources and hosting weekly support groups
  • Learned to successfully and effectively utilize learning management systems like Canvas and Moodle

Writing Consultant

California State University Fullerton
01.2020 - 08.2021
  • Worked closely with both graduate and undergraduate students from multiple disciplines
  • Worked closely with diverse clientele including non-native English speakers, adapting strategies to meet varying language proficiencies effectively
  • Developed strong relationships with clients through effective communication skills and genuine interest in their success as writers
  • Advised students on high level writing concerns like analysis, synthesizing and utilizing research, and audience awareness
  • Guided students to find their own answers utilizing different methodologies based on each individual
  • Mentored new Writing Consultants, sharing best practices and techniques for optimal client success
  • Designed workshops on various writing topics to educate clients, strengthening their overall writing abilities
  • Facilitated group workshops on thesis statements, outlining, paragraph structure; equipping participants with essential tools for successful essay composition
  • Promoted a welcoming environment conducive to open dialogue about writing challenges during consultations


Education

Master of Arts - English Composition

California State University - Fullerton
Fullerton, CA
05.2021

Skills

  • Proofreading

  • Effective writing

  • Editing skills

  • Strong research abilities

  • Consistent brand messaging

  • SEO knowledge

  • Content Marketing

  • Creative capabilities

  • Storytelling Techniques

Timeline

Associate Professor of English Composition

California Baptist University
08.2021 - 12.2021

Freelance Ghostwriter

FoodsGuy Blog
05.2021 - 12.2021

Lead Teaching Assistant

Chaffey Community College
01.2020 - 12.2021

Writing Consultant

California State University Fullerton
01.2020 - 08.2021

Marketing Content Specialist

Free Lance
5 2021 - Current

Associate Professor of English Composition

Cal State University Fullerton
1 2021 - 5 2021

Master of Arts - English Composition

California State University - Fullerton
KIERSTYN MCCLELLANMarketing Content Writer