Kiley Jacobs

• Orchestrated the successful relaunch of PARKER New York by strategically expanding product categories and redefining brand identity to enhance market appeal
• Developed 5+ seasonal collections annually, driving a 25% sales increase through strategic design.
• Introduced outerwear concept that evolved into a full sportswear/separates category.
• Directed all design elements — fabric sourcing, color stories, surface techniques — for cohesive line execution.
• Led a cross-functional team across design, tech, and production to streamline development and delivery.
• Spearheaded collaborative partnerships with vendors and manufacturers, enhancing production efficiencies by 30% and ensuring seamless alignment with design vision and quality standards.

• Designed trend-led dress collections with a consistent 89%+ sell-through across core SKUs.
• Built seasonal design decks and visual presentations for CEO and key retail partners.
• Led design execution across 13 major retail accounts, balancing creative vision with sales goals.
• Collaborated with merchandising, production, and sourcing teams to deliver margin-aware collections on schedule.
• Approved raw materials, fit samples, and factory tech packs to ensure quality and consistency.
• Utilized analytics and market research to guide design decisions and align with evolving consumer trends.

• Designed five top-selling dresses featured in national retailers, contributing to increased collection visibility and retail performance.
• Translated design concepts into detailed tech packs and flat sketches for overseas development.
• Collaborated with senior designers and technical teams to ensure garment construction aligned with brand standards.
• Coordinated fabric sourcing and selection, updating seasonal collections with sustainable and cost-effective materials, resulting in a 15% reduction in material costs while maintaining quality standards.

• Researched and developed original prints, embroidery, and moodboards aligned to seasonal themes.
• Selected fabrics and surface techniques to support design storytelling across three collections.
• Partnered with factory teams on sample development and quality control throughout the process.
• Created digital linesheets and sales tools for buyer presentations and showroom appointments.
• Produced visually rich brand books and effective visual presentations utilizing Adobe InDesign for the CFDA/Vogue Fashion Fund submission, resulting in recognition of design innovation.

Gained valuable experience working within contemporary brands, applying learned concepts directly into relevant work situations.