Enthusiastic, self-motivated veteran in the gift card industry. Proven track record in maximizing business performance and increasing sales. Resourceful and driven professional offering 33 years of experience interacting with potential and existing clients, merchant gift card partners, implementing marketing strategies and organizing business events.
Overview
33
33
years of professional experience
Work History
Client Development Sales Manager
Blackhawk Network
Arlington Heights, IL
11.2020 - Current
Generate and follow up on leads by making contact with prospects and creating interest in company.
Influence existing clients to purchase current and new services using persuasion tactics.
Represent company at various industry events, meetings and conferences to solidify existing and new client relationships.
Develope and manage ongoing marketing campaigns for client programs and merchant partners.
VP, Business Development
Benefit Mobile / NGC
Chicago, IL
06.2016 - 11.2020
Increased participation of potential and existing non profit organizations, schools, sports clubs.
Managed and responsible for adding new and existing merchant gift card partners.
Created weekly email marketing communications to targeted NPO and End-Users. Monthly Newsletter created with 3rd party firm.
Increased brand awareness through social media, email campaigns, marketing initiatives. Managed all SEO / PPC / Google Analytics.
Consulted with product development teams to enhance products based on customer interest data.
Grew sales numbers from $6MM to $20MM within 3 year period through sales support to new, existing causes and end-users.
Added over 50 new merchant gift card partners within 3 year period - Total 200 + Participating Merchants.
Hosted, planned and exhibited at 3-5 annual industry tradeshows.
SVP, Business Development
The Manna Group Scrip Co.
Palatine, IL
09.1989 - 05.2016
Operations Manager
Responsibilities included, but not limited to, grow business by reaching out to potential and existing non profit organizations, schools, sports clubs via telephone, email and in-person inquiries. 2500 active participating nonprofit organizations.
Managed and responsible for adding new and existing merchant gift card partners relationships. 280 + participating gift card merchants.
Coordinated innovative strategies to accomplish marketing objectives through merchant gift card partners.
Created weekly email marketing communications to targeted NPO and end-users to create brand awareness.
Website Development
Created Custom Inventory Control & Accounting Management program.
Manager of Gift Card Fulfillment, Inventory Control and Daily Reconciliation
Consistently exceeded quotas through penetration of new, existing and inactive NPO and End User accounts.
Sales increase from $50,000 to $80MM.
Manager 25 + Employees
Hosted, planned and exhibited at 3-6annual industry trade-shows.
Acquired in May 2016 by Great Lakes Scrip Co.
Skills
Program Leader and Manager
Communication Skills
Relationship Building
Marketing Strategy Management
Scrip Fundraising
Decision Making
Networking Events
Sales Quota Management
Contract Management
Business Objective Management
Customer Service
Client Relationship Development
Clientele relationship development
Sales pipeline development
Client development and retention
Additional Information
IMA / IGCC Member
LinkedIn
Proficient in MS Office, Word, Excel, Powerpoint, Teams