Summary
Overview
Work History
Education
Skills
Certification
Timeline
BusinessAnalyst
Kim Henry

Kim Henry

Alexandria,KY

Summary

Proactive Marketing Associate with extensive experience in digital marketing and brand development. Skilled in creating engaging social media content, optimizing email workflows, and executing multi-channel campaigns. Brings a blend of creativity and strategic insight to enhance brand visibility and drive customer engagement

Overview

6
6
years of professional experience

Work History

Marketing Associate

Job Prepped
07.2023 - Current
  • Launched a brand awareness campaign across social media, using diverse content types, hashtag strategy, and trend research to expand reach and engagement.
  • Created and repurposed viral social media content, including images, memes, and infographics, enhancing visibility and presence.
  • Designed and optimized email workflows with MailChimp, segmenting audiences and utilizing automation to improve conversion rates and address customer pain points effectively.
  • Developed and managed PPC campaigns with optimized landing pages, targeted audiences, and high-converting ad copy to maximize ROI.
  • Increased inbound traffic through SEO-optimized blog content, strategic backlinking, and partnerships with industry experts for broader online presence

Digital Marketing Coordinator

1800cpap.com
01.2020 - Current
  • Developed and executed multi-channel digital marketing campaigns, achieving a 20% increase in engagement across email, social media, andPPC channels.
  • Created and optimized email marketing templates through A/B testing, leading to improved open rates and click-through rates.
  • Analyzed campaign KPIs to inform design and content decisions, resulting in a 15% uplift in conversion rates and 18% increase in overall engagement.
  • Collaborated with cross-functional teams to produce visually cohesive and goal-oriented campaign assets, enhancing brand consistency and message alignment.
  • Utilized Adobe Creative Suite and design tools to produce high-quality visual content quickly, supporting timely and visually appealing campaigns.

Marketing Graphic Designer

MediaFuel
08.2018 - 01.2019
  • Designed and executed visually compelling graphics for digital marketing campaigns, including social media ads, email templates, and web assets, enhancing brand engagement and consistency.
  • Collaborated closely with account managers and clients to ensure design solutions aligned with client goals, leading to an average 20% increase in customer satisfaction ratings.
  • Developed branding elements, infographics, and promotional materials that improved client brand recognition across multiple digital channels.
  • Utilized Adobe Creative Suite and Figma to create high-quality assets under tight deadlines, ensuring projects were delivered on time and met brand standards.
  • Contributed to brainstorming sessions with cross-functional teams, bringing innovative design ideas that helped secure new client accounts and expand project scopes

Education

Bachelor of Arts - Graphic Design

Rocky Mountain College of Art & Design
Lakewood, CO
01-2019

Skills

  • Time Management
  • Market Analysis
  • Digital Marketing
  • Analytics and SEO
  • Marketing campaign development
  • Branding
  • Social Media Marketing
  • Graphic Design
  • Digital Media
  • Email Marketing

Certification

  • Google Ads Certification - Google.
  • Facebook Blueprint Certification - Facebook.
  • Certified Content Marketing Specialist- DigitalMarketer.

Timeline

Marketing Associate

Job Prepped
07.2023 - Current

Digital Marketing Coordinator

1800cpap.com
01.2020 - Current

Marketing Graphic Designer

MediaFuel
08.2018 - 01.2019

Bachelor of Arts - Graphic Design

Rocky Mountain College of Art & Design

Similar Profiles

CREATE PROFILE
Kim Henry