Kim Huff
Summary
Experienced account manager with extensive knowledge of E-commerce best practices. Resourceful, dedicated professional with technical ability and a unique skill set for achieving success in a self-motivated, or leadership role. Adaptable in a fast-paced industry, and highly value an efficient, results-based workflow, positive interpersonal relationships, proven industry standards, and conscientious, forward-thinking solutions for a broad range of environments. Desire to connect with target audiences by providing a qualitative buying experience. Understands the importance of following style guidelines for on-brand aesthetics in the creation of effective, social media or other marketing campaigns. Willing to explore unfamiliar concepts, new data-driven online marketing strategies, and provide support, cross functionally, throughout product life cycles and the navigation of curated touchpoints, while respectfully representing the brand.
Overview
19
19
years of professional experience
Work History
E-Commerce Account Manager
Something Inked
03.2021 - Current
- Assisted Director of eCommerce with day-to-day activities associated with managing 35+ Shopify stores including, but not limited to, staying up-to-date on Shopify app services, update pricing to reflect new, calculated mark ups or promotional rates, creating new product listings across multiple sales channels and maintaining curated collections.
- Assisted Director of eCommerce with implementing promotional strategies for existing clients, developing stores from concept to completion for new clients.
- Assisted Director of eCommerce with testing website functionality for performance, features for customer shopping experience, identifying discrepancies, correcting errors. Advised best practices for UX/UI development, yielding high success rates directly attributed to improvements.
- Assisted inventory manager to address stock issues. Shopify inventory transfer set up and receiving. Setup bundled merchandise. Maintained pre-sale inventory records. Recorded daily activities for inventory control. Recommended purchase replenishments to sales reps when stock levels reached certain, predefined thresholds.
- Assisted fulfillment warehouse manager with shipping packages. Processed returns using third party shipping software, in-store automations, order management tools. Developed standard operating procedures for team to follow in maintaining records for returns, damages, packaging errors.
- Collaborated with teammates to deliver valuable features meeting business, as well as customer needs. Assigned tasks to team members to complete within designated time frames. Monitored progress of tasks to provide feedback for improvement.
- Effective communication with team members and representatives of high profile clients owning high yield Shopify stores. Maintained open communication by presenting regular updates on project status to customers, sometimes through mass emailing. Participated in team meetings and training sessions to stay informed about product updates.
- Scaled customer service processes with improved custom forms, spreadsheets, email template automations. Built QA reports for defect prevention. Tracked accumulated hours for professional services to calculate monthly billing for clients.
- In-house product photography. Converted graphic assets from art department into usable print files for finished goods. Created mockups with print on demand services through Shopify. Placed orders with third party print services for promotional materials.
- Created social media ads adhering to basic principle design aesthetics. Followed company specific branding guidelines. Improved monthly sales with successful customer relations approaches.
- Researched, interpreted data. Provided actionable insights for resolving diagnosed issues. Increased sales by improving product photography, overall store appearance prior to advertised sales, product launches.
Social Media / Shift Manager
Luther's Liquors
03.2019 - Current
- Cultivated brand awareness online with intention. Gained attention by standing out among competitors.
- Built instagram.com/luthersliquors from ground level, acting as its sole content creator with 1400+ posts, 1300+ followers, increasing followers over 50% YOY.
- Used Meta Business Suite to track, analyze KPI's for impressions, reach, engagement, followers, adjusted marketing strategies accordingly.
- Leveraged Meta's algorithm to educate customers on best practices for engagement.
- Created successful social media campaigns like Annual March Madness Staff Picks Tournament with record engagement YOY.
- Directly increased sales for vendors/brand reps/sales associates, revenue attributed to marketing high-demand products, weekly in-store promotions, monthly, annual, semi-annual, holiday events through social media marketing efforts.
- Curated editorial content for social media campaigns.
- Analyzed conversion rates, engagement, online marketing campaign results across multiple digital channels.
- Designed marketing materials, in-store signage, ads.
- Reconciled daily financial transactions to balance day-to-day revenue logs.
- Managed all aspects of store operations, including but not limited to opening, closing procedures, cash control, reconciling errors in product pricing.
- Generated repeat business by providing positive engagement, exceptional service to customers.
- Supervised associates in-store.
- Supervised guests at front counter, answering questions, recommending product services to increase sales.
Sole Proprietor
Art And Vine
01.2005 - Current
- Created print-on-demand service company with 17,000+ online sales, over $400k in revenue.
- Achieved top seller status for mobile accessories on Etsy.com.
- Created products featured in Vogue, BuzzFeed.
- Provided corporate gifting for associates at People Magazine, recipients for MTV Movie Awards.
- Attended trade shows or special events to attract new customers, showcase products, network with local businesses.
- Conducted target market research for maintaining up-to-date SEO/SEM best practices.
- Stayed current with trends to determine optimal pricing of serviceable goods to capitalize on emerging opportunities.
- Effective customer retainment. Formed long-term relationships with reliable vendors, clients ranging from small businesses to indie artists, musicians, filmmakers.
- Analyzed maintenance of prescribed inventory levels to achieve uninterrupted production.
- Applied knowledge of graphic design software to create high-quality images for product mockups, licensed merchandise, websites, promotional materials, billboards, posters, signage.
- Strategized multi-sourcing to diversify supply chain management, maintain cost controls, maximize operational efficiency by evaluating suppliers assessing their quality, timeliness, and compliance of deliveries.
- Oversaw every phase of supply chain, from purchase order to delivery to invoicing, targeting 100% end-user satisfaction.
- Effective multi-tasking to keep all assigned projects running efficiently.
Key Holder
Westside Wine And Spirits
03.2018 - 03.2019
- Designed graphic assets for in-store signage, promotional items, online marketing.
- Completed store opening, closing procedures.
- Assisted with team responsibilities by cleaning, managing cash registers, product merchandising.
- Processed cash, credit, debit, check payments, processed customer returns.
- Offered hands-on assistance to customers, assessing needs while maintaining current knowledge of consumer preferences.
- Provided customer service by projecting friendly, knowledgeable attitude building rapport to promote long-term loyalty.
Supply Chain Product Support / Catalog Clerk
LKQ
10.2010 - 09.2013
- Served as point-of-contact for manufacturers in US, Europe, China ensuring adherence to production schedules, accuracy of new product specifications, as well as pricing.
- Maintained internal image file system for B2B or consumer-facing needs.
- Acquired, processed, organized images for product management to use in print or electronic product catalogs.
- Wrote and implemented programming scripts to automate processes like formatting, massive image uploads.
- Provided quality clerical support to product management through data entry, document management, email correspondence.
- Processed purchase orders daily.
- Processed warranty claims.
- Assisted with annual supplier evaluations.
Assistant Buyer / Planner
Vi-Jon Inc.
08.2009 - 05.2010
- Provided support for daily production schedule, communicating daily priorities to planners.
- Maintained key item stock levels, expedited purchase orders when necessary.
- Guaranteed timely delivery of merchandise through consistent communication with distribution centers or vendors.
- Processed, reviewed, tracked replenishment orders.
- Collaborated with buyers for special events, seasonal promotions, to maintain adequate product stock.
- Tracked inventory shipments, prepared spreadsheets detailing item information.
- Assisted Buyer/Planners with tracking shipments of raw materials.
- Maintained product planning spreadsheets.
Education
Bachelor of Science - Liberal Arts
Middle Tennessee State University
Murfreesboro, TN12.2004
Skills
- Asana
- Order Desk
- Shipstation
- Supply Chain
- Shopify Flow
- Adobe Photoshop
- Google Workplace
- Printing on Demand
- Meta Business Suite
- Account Management
Timeline
E-Commerce Account Manager
Something Inked
03.2021 - Current
Social Media / Shift Manager
Luther's Liquors
03.2019 - Current
Key Holder
Westside Wine And Spirits
03.2018 - 03.2019
Supply Chain Product Support / Catalog Clerk
LKQ
10.2010 - 09.2013
Assistant Buyer / Planner
Vi-Jon Inc.
08.2009 - 05.2010
Sole Proprietor
Art And Vine
01.2005 - Current
Bachelor of Science - Liberal Arts
Middle Tennessee State University
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