Summary
Overview
Work History
Education
Skills
Certification
Timeline

Kim Jackson

Port Orange,FL

Summary

Marketing Specialist with over 5 years of experience in digital marketing, project coordination, and content creation across email, web, social media, and print. Known for a people-first approach that balances design, copy, and strategy to build campaigns that connect and convert. Experienced in managing recurring revenue programs, analyzing performance, and coordinating with cross-functional teams. Skilled in working with nonprofits, small businesses, and brands that value clear communication, creative thinking, and results that matter.

Overview

7
7
years of professional experience
5
5
Certification

Work History

Marketing Specialist

Telecom4Good
04.2024 - Current
  • - Supported marketing strategy for nonprofit-focused Cisco Meraki subscription campaigns, including a 30-day trial offer and over six active outreach projects.
  • - Built structured email sequences, tracked engagement with HubSpot and Google Analytics, and reported outcomes to leadership for continued optimization.
  • - Reviewed and edited case studies, website pages, blog content, internal templates, and email copy for brand consistency and clarity.
  • - Contributed to product research, buyers guides, and design of branded assets including flyers, logos, and risk assessment tools.
  • - Collaborated with internal stakeholders to prioritize outreach opportunities, organize campaign assets, and improve resource tracking.
  • - Monitored website, blog, and email analytics to measure performance and inform content strategy.

Marketing Apprentice

Allure Events & Party Rentals
09.2023 - 01.2024
  • - Designed over 360 social media posts in four months using Canva, Photoshop, and InDesign across Facebook, Instagram, and Pinterest.
  • - Created copy and visuals for each post and maintained a weekly content calendar to ensure timely and consistent publishing.
  • - Joined weekly mentorship calls with the founder to review branding best practices, creative workflows, and design strategy.
  • - Edited visuals and created short-form videos using Filmora for social media and promotional use.

Founder & Creative Director

Paili Enterprises (LLC)
01.2018 - 12.2024
  • - Developed and managed marketing campaigns across websites, email platforms, and social media for both personal brand and freelance clients.
  • - Created over 500 design assets including logos, flyers, videos, and product visuals, using tools such as Adobe Photoshop, Illustrator, InDesign, and Filmora.
  • - Organized and monitored content calendars, pricing strategies, and subscriber engagement across multiple platforms.
  • - Supported small businesses with branding, consulting, and marketing services including strategy documents, social content, and Google Business setup.

Education

Bachelor of Science - Marketing

Southern New Hampshire University
04.2024

Skills

  • - Digital Marketing Strategy and Execution
  • - Social Media Management and Audience Engagement
  • - Email Marketing and Campaign Scheduling
  • - Copywriting, Content Development, and Editing
  • - Website Updates, SEO Basics, and Analytics Review
  • - Graphic and Video Design
  • - Market Research and Competitor Analysis
  • - Project and Workflow Management
  • - Pricing Strategy and Subscription-Based Marketing
  • - Cross-Team Collaboration and Stakeholder Communication
  • HubSpot, Brevo, Google Analytics, Google Suite, Meta Business Suite, Canva, Adobe Photoshop, Illustrator, InDesign, Filmora, WordPress, Trello, Clarity

Certification

HubSpot Academy — Social Media, Content Management, Email Marketing 2004
Acadium — Social Media Marketing, SEO, Graphic Design 2003

Coursea — Google Digital Marketing & E-commerce Professional 2004

Timeline

Marketing Specialist - Telecom4Good
04.2024 - Current
Marketing Apprentice - Allure Events & Party Rentals
09.2023 - 01.2024
Founder & Creative Director - Paili Enterprises (LLC)
01.2018 - 12.2024
Southern New Hampshire University - Bachelor of Science, Marketing
Kim Jackson