Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kim Katopodis

Houston

Summary

Strategic sales, marketing and education professional with 8+ years of success leading client engagement, content development, stakeholder communication, and cross-functional program delivery. Proven ability to grow revenue through innovative presentation strategies, stakeholder education, and team leadership. Adept at integrating creative storytelling with data-driven insights to elevate brand visibility and drive growth.

Overview

17
17
years of professional experience

Work History

Educational Consultant

Jostens – Yearbook Division
09.2022 - Current
  • Lead development and execution of educator-focused presentations and training initiatives to promote Jostens’ proprietary platforms.
  • Grew new accounts and revenue by identifying client needs and building strategic partnerships.
  • Delivered professional development sessions aligned with educational outcomes and state mandates.
  • Collaborated cross-functionally with marketing and sales to create branded collateral, campaigns, and events.
  • Recognized for exceeding 100% of annual sales goals in 2022 and 2023.
  • Oversaw onboarding and software adoption for school districts, ensuring timely, budget-aligned implementation.

Writer & Content Consultant

K-Squared Writing & Marketing
01.2016 - Current
  • Led branding, editorial, and marketing initiatives for real estate, lifestyle, and retail clients.
  • Developed high-impact presentations, web content, and feature stories to elevate client messaging and audience engagement.

Sales Representative

Balfour Yearbooks
03.2016 - 08.2022
  • Managed portfolio of 68 publishing accounts, overseeing project delivery, stakeholder education, and strategic growth planning.
  • Consistently exceeded sales goals (100%+ annually, 2017–2021).
  • Delivered presentations at professional conferences and district-level bids, strengthening brand position.
  • Organized and led educational events and workshops; managed full-cycle event logistics, including budgeting, vendor negotiation, and collateral production.
  • Acted as liaison between clients and internal teams to develop creative marketing and training materials.

Graphic Design & Journalism Instructor

The Liberal Arts and Science Academy
01.2012 - 01.2015
  • Designed and taught a signature curriculum on publication development and media design using Adobe Creative Suite.
  • Directed a nationally awarded student newspaper program; managed editorial strategy, budgets, and production schedules.

Journalism Instructor & Publications Adviser

Elsik High School
01.2008 - 01.2012
  • Taught journalism to Title I students; advised yearbook and newspaper staff.
  • Launched and managed in-house portrait studio, training students in technical and business operations.

Education

B.A. - Journalism

Texas A&M University
College Station, TX
05.2004

Skills

  • Strategic Planning & Program Management
  • Stakeholder Engagement & Education
  • Presentation Development & Public Speaking
  • Team Leadership & Cross-functional Collaboration
  • Budget Forecasting & Vendor Management
  • Brand Strategy & Marketing Execution
  • Event & Workshop Planning
  • Salesforce, HubSpot, Adobe InDesign

Timeline

Educational Consultant

Jostens – Yearbook Division
09.2022 - Current

Sales Representative

Balfour Yearbooks
03.2016 - 08.2022

Writer & Content Consultant

K-Squared Writing & Marketing
01.2016 - Current

Graphic Design & Journalism Instructor

The Liberal Arts and Science Academy
01.2012 - 01.2015

Journalism Instructor & Publications Adviser

Elsik High School
01.2008 - 01.2012

B.A. - Journalism

Texas A&M University

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Kim Katopodis