Kim McAdams Baker
Dallas
Summary
Dynamic leader with extensive experience at Neiman Marcus Group, driving creative and production operations. Expert in process optimization and team development, achieving a 50% boost in productivity. Proven track record in e-commerce strategies and financial acumen, fostering collaboration and delivering exceptional brand content on time and under budget.
Overview
16
16
years of professional experience
Work History
Vice President, Creative and Production Operations
Neiman Marcus Group
Dallas
01.2016 - 01.2025
- Managed a cross-functional studio team of 130 creative, operational, and production associates with a $17M - $20M annual budget.
- We created impeccable content for Neiman Marcus, Bergdorf Goodman, and Horchow - always on time and under budget.
- Other things of note: NM App, “Connect” App, NMO and BGO website architecture redesign, rebranding of Bergdorf Goodman, PIM replacement, implementation of DAM.
- Facilities management across multiple locations.
- Managed photography across two in-house studios, the Bergdorf Goodman store, brand showrooms (New York, Paris and Milan), and various pop-up studios where needed.
- Developed in-house full-service video capabilities to reduce corporate dependency on outside agencies.
- Fostered a culture of collaboration, improving team productivity by 50% on key KPIs.
- Continual process improvement to achieve financial challenges while maintaining luxury aesthetic – led efforts to incorporate scale (on model) shots for jewelry, shoes, and handbags, increasing conversion on all categories.
Vice President, Account Management and Production
Neiman Marcus Group
Dallas
01.2013 - 01.2016
- Managed the Neiman Marcus Group in-house agency, overseeing all branded projects (print, online, social, packaging, video) for Neiman Marcus, Bergdorf Goodman and Horchow.
- Our job was to keep all teams on schedule, on brand, and on time, ensuring client satisfaction.
Director, Account Management
Neiman Marcus Group
Dallas
01.2009 - 01.2013
- Assembled and led newly formed team created due to an enterprise-wide reorganization.
- Built calendars, process and protocol from scratch.
- Managed the Neiman Marcus Group in-house agency.
Education
BS - Advertising/PR
Texas Christian University
Skills
- Problem-solving expertise
- Team development
- Communication proficiency
- Facilities management
- Transformational leadership
- E-commerce strategies
- Financial acumen
- Process optimization
- Technology integration
- Creative thinking
- Diversity promotion
- Relationship management
- Servant leadership
Timeline
Vice President, Creative and Production Operations
Neiman Marcus Group
01.2016 - 01.2025
Vice President, Account Management and Production
Neiman Marcus Group
01.2013 - 01.2016
Director, Account Management
Neiman Marcus Group
01.2009 - 01.2013
BS - Advertising/PR
Texas Christian University
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