Kim Michie
QVC
Philadelphia,United States
39
years of professional experience
Dynamic fashion designer with a Bachelor's degree in Fashion Design, specializing in creating, styling, and presenting fashion that resonates with customers. Developed a personal line of yoga bags, tote bags, and accessories, gaining invaluable experience in product development and brand building. Proven track record as a fashion stylist, crafting polished, on-trend looks while maintaining a keen understanding of fit, silhouette, and current trends. Nine years of experience as an on-air Brand Ambassador at QVC, combining live presentation skills with thoughtful wardrobe styling and engaging communication. Thrives under pressure and collaborates effectively with creative teams to enhance brand storytelling through fashion.
Work History
On Air Brand Ambassador & Fashion Stylist
7 Years 1 Month- Excelled as On Air Brand Ambassador and Fashion Stylist at QVC, focusing on audience engagement and fashion presentation. Crafted compelling looks for Patricia Nash handbags and Sunday Brunch pajama line, enhancing customer experiences and fostering brand loyalty.
- Connected with viewers showcasing products aligned with their style preferences.
- Developed and executed brand promotions to enhance customer engagement and drive product awareness.
- Collaborated with marketing teams to align brand messaging across multiple platforms.
Fashion and Set Stylist for B Roll Production
4 Years 5 Months- Specialized in fashion and set styling for B Roll productions, transforming products into visually compelling displays that enhanced viewer engagement. Designed attractive vignettes and table scapes while integrating fresh flower arrangements.
- Crafted customized styling plans aligning with client preferences and current trends to elevate overall presentation.
- Partnered with clients for personalized consultations and tailored recommendations, ensuring alignment with their vision.
- Applied creative styling techniques across various media projects, significantly enhancing visual storytelling.
Fashion and Set Stylist for B Roll Production
4 Years 5 Months- Specialized in fashion and set styling for B Roll productions, transforming products into visually compelling displays that enhanced viewer engagement. Designed vignettes and table scapes while integrating fresh flower arrangements.
- Created customized styling plans tailored to client preferences and current trends, ensuring alignment with brand identity.
- Partnered with clients to deliver personalized consultations and actionable recommendations, fostering strong relationships and satisfaction.
Scenic Set & Fashion Stylist
1 Year 3 Months- Delivered innovative set designs that elevated live television experiences through a blend of creativity and strategic visual merchandising. Enhanced on-air presentations by aligning set aesthetics with brand identities and product features. Achieved timely production outcomes by maintaining a keen focus on show readiness and operational efficiency.
- Enhanced product displays through careful selection of furniture, accessories, and décor, creating visually appealing lifestyle environments. Supported the development of effective design solutions by utilizing knowledge of color balance, composition, and contemporary design trends.
- Managed stylist team to ensure timely execution of priorities, adapting swiftly to last-minute changes in a fast-paced environment.
Fashion Designer and Fashion Stylist
8 Years 10 Months- Developed and executed innovative apparel designs for renowned brands such as Lilly Pulitzer, Ralph Lauren, and Liz Claiborne.
- As a Head Designer, I led the creative development of women’s, children’s wear collections from concept through production. I designed seasonal collections, developed original fabrics and prints, created silhouettes, directed fittings, and collaborated closely with merchandising and production teams to bring each collection to market.
- With a strong foundation in fashion design and construction, I have developed an expert eye for color, fabric, fit, silhouette, proportion, and trend forecasting. Skills that continue to influence my work in fashion styling today.
Fashion Designer and Fashion Stylist
20 Years 7 Months- Founded and designed successful yoga bag and accessories brand, crafting every silhouette and selecting premium fabrics, trims, and color palettes that merged style with function.
- Featured the collection in Anthropologie, Comcast, and Cambria Cove (backed by Hallmark), and expanded internationally. Products were sold through luxury destinations including The Ritz-Carlton Naples, El Conquistador Resort in Puerto Rico, The Lodge at Woodloch, and upscale spas and boutiques.
- Managed all aspects of the business, including design, branding, merchandising, e-commerce, marketing, order fulfillment, and customer service. Also represented the brand at trade shows and consumer events, building customer relationships and driving sales through product presentations and live demonstrations.
Fashion Designer
5 Years- As Lead Fashion Designer, I led the creative direction of boys’ and girls’ collections, managing a team of assistant designers while helping grow the children’s wear business from $4 million to $20 million in five years. I oversaw every stage of product development - from concept through production - creating seasonal collections, prints, fabrics, color palettes, and silhouettes that reflected emerging fashion trends and consumer demands.
- I traveled extensively to India, Hong Kong, Portugal, and Korea, partnering with international factories to source fabrics, refine fit and construction, oversee prototype development, and bring collections to market. I directed and styled seasonal photo shoots, fitting garments on models, styling hair and accessories, and ensuring every detail was presentation-ready for catalogs and marketing materials.
- I collaborated closely with merchandising, sales, and production teams to balance creative vision with commercial success, delivering trend-right collections that met both customer and business objectives.
Assistant Fashion Designer
2 Years 4 Months- Oversaw various aspects of design and product development at Macy's Corporate in New York City, guiding projects from initial concept to final presentation. Conducted thorough research on emerging fashion trends and evaluated competitive retail merchandise to inform strategic design decisions. Partnered with the design team to establish seasonal color palettes, select fabrics, and formulate product concepts that align with market demands.
- Spearheaded design of junior capsule collection, ensuring alignment with seasonal trends.
- Analyzed product assortment and visual displays in Macy's and rival stores, strengthening expertise in color development, garment fitting, and visual merchandising.
Education
Bachelor of Science - Fashion Design
Summer Intensive Course - Fashion Illustration
Skills
Wardrobe design
Fashion trend analysis
Sewing techniques
Product presentation
Brand storytelling
Visual merchandising
Artistic project leadership
On-air presentation
Project coordination
Dynamic adaptability
Time management
Timeline
Fashion and Set Stylist for B Roll Production
Bright Lights Media, LLC
08.2021 - 01.2026Read More
Fashion and Set Stylist for B Roll Production
Bright Lights Media, LLC
08.2021 - 01.2026Read More
On Air Brand Ambassador & Fashion Stylist
QVC
07.2019 - CurrentRead More
Scenic Set & Fashion Stylist
QVC
04.2017 - 07.2018Read More
Fashion Designer and Fashion Stylist
Kim Michie Studios
05.2008 - 03.2017Read More
Fashion Designer and Fashion Stylist
Fashion & Accessory Designer/Owner
08.1996 - 03.2017Read More
Fashion Designer
Asian American partners, Eagles Eye & Burch Creative Capital Inc.
06.1989 - 06.1994Read More
Assistant Fashion Designer
Macy’s Corporate
04.1987 - 08.1989Read More
Thomas Jefferson University
Bachelor of Science from Fashion Design
Read More
Fashion Institute of Technology
Summer Intensive Course from Fashion Illustration
Read More