Kimberlee M. Pinkney
Sachse,TX
Summary
Customer service professional seeking a management role. Skilled in training staff and establishing rapport with clients. Self-motivated with exceptional communication and computer capabilities.
Overview
13
13
years of professional experience
Work History
Senior Team Leader/Team Leader
Minacs Marketing Solutions
Milwaukee, WI
07.2011 - 07.2016
- Collaborated with Team Leaders of Mazda Customer Direct and Mazda Wholesale Solutions, and other business development executives to execute MNAO marketing initiatives
- Responsible for ensuring that each team member is provided with training, mentoring, coaching and support in proper marketing consulting practices and other relevant training as required and in preparation for future growth
- Developed resource strategies, budgets, tools and specialized supports necessary for cost effective deployment of programs/services
- Made difficult decisions with minimal information and focused team to constantly seek opportunities for improving integrity/compliance, safety, quality, and output/productivity and new products/services
- Confer with Dealers, District/Region/Field Managers, Client and Marketing Consultants to evaluate and promote possibilities for improved and expanded marketing while also monitoring program performance
- Identify and pursue opportunities to enable up-sell, cross-sell, and packaging revenue streams
- Successfully launched a digital marketing program August 2014
- Attended regional/dealer meetings across the nation and deliver program presentations
- Trained Mazda field and dealers on enhancements such as Mazda Digital Enhancement Program (digital marketing), creative revisions/functionality and on demand capabilities
- Consistently increased direct mail count for on demand sales program by 7-10% month over month
- Increased wholesale marketing programs participation by 15%
- Promoted to Senior Team Leader March 2015
Senior Marketing Consultant
Minacs Marketing Solutions
Milwaukee, WI
11.2009 - 07.2011
- Built strong consulting relationships with assigned Mazda Dealer base and Region/Zone Manager
- Educated and informed Dealer base and Region/Zone Manager-base on MNAO program offerings and services to increase the value or worth of each Dealer and region/zone and to increase the conversion rate of non-enrolled Dealers to enrolled Dealers
- Assisted Dealers with meeting MNAO’s requirements and achieve/exceed marketing goals
- Assisted in training Marketing Assistants and Marketing Consultants to learn products and systems/processes
- Continuously reviewed changes to marketplace and automotive industry and adjusted marketing plans accordingly. Used results of reviews to create dealer-level and region/zone-level marketing plans based on preferences and buying/enrollment habits.
- Created and presented training material for Mazda Dealers and MNAO Region meetings
- Developed and implemented quality control processes
- Assisted in the collection, review and analysis of documentation of dealer communications in the Customer Relationship Management system
- Maintained productions calendars and timelines for assigned marketing initiatives/events
- Created, updated and maintain marketing plans for individual Dealers and created reports for Team Leader regarding program performance
Marketing Consultant
Minacs Marketing Solutions
Milwaukee, WI
11.2008 - 11.2009
- Consulted 125 Southeast Mazda dealerships on their multi-channel marketing needs in order to increase service retention
- Maintained relationships among Mazda corporate representatives and dealerships to increase dealer participation
- Created
dealer marketing plans using national reporting analysis, competitive shopper
data, segmentation and offer analysis
reports
Account Representative
McKennedy Marketing
Brookfield, WI
07.2008 - 10.2008
- Handled the direct marketing (face-to-face/door-to-door) and sales for AT&T
- Trained and developed new people in the office on the campaign
- Periodically interviewed new applicants
Department Manager
Menards, Inc.
Findlay, OH/Oak Creek, WI
11.2003 - 06.2008
- Duties included maintaining a presentable millwork department by delegating tasks to my team, controlling expenses, striving to exceed previous year’s sales and continuing a high level of integrity for my department, my team and myself
- Trained new team members
- Solved guests’ problems in a timely fashion and provide exceptional guest service
-
Maintained close relations to
contractors as well as homeowners
Education
Bachelor of Science - International Business
Slippery Rock University
2003
Skills
- Brand Management
- Consumer Loyalty
- Google Sales Certified
- Revenue generation strategies
- Campaign development
- Competitive and strategic planning
- Budgeting and forecasting
- Digital marketing
- E-mail and direct mail marketing campaigns
- Marketing plan development
- Accomplished manager
- Sales experience
- Customer service-oriented
- Detail-oriented
- Staff training and development
Timeline
Senior Team Leader/Team Leader
Minacs Marketing Solutions
07.2011 - 07.2016
Senior Marketing Consultant
Minacs Marketing Solutions
11.2009 - 07.2011
Marketing Consultant
Minacs Marketing Solutions
11.2008 - 11.2009
Account Representative
McKennedy Marketing
07.2008 - 10.2008
Department Manager
Menards, Inc.
11.2003 - 06.2008
Bachelor of Science - International Business
Slippery Rock University
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