Kimberli McCurdy
Surprise,Arizona
Summary
LICENSED ASSISTED LIVING MANAGER IN ARIZONA, Certified Alzheimer's Association Facilitator. Certified Caregiver, Fingerprint Clearance, First Aid, CPR and current TB.
Division Leader for yearly Key Metrics in Sales and Marketing.
Overview
14
14
years of professional experience
Work History
Executive Director/Sales Director
Brookdale North Glendale
Glendale, AZ
02.2024 - 08.2025
- Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies, and company policies.
- Assisted in developing budgets for each departmental unit within the organization.
- Provided oversight of all departments to ensure compliance with established policies and procedures.
- Hired, trained, and mentored staff members to maximize productivity.
- Established strategic direction and goals to accomplish objectives.
- Ensured legal compliance by staying abreast of relevant laws, regulations, standards, guidelines.
- Developed and implemented strategic sales plans to increase customer base and ensure customer retention.
- Implemented sales programs by developing field sales action plans.
Senior Living Advisor
A Place For Mom Inc.
Surprise, AZ
02.2022 - 01.2024
- Built strong, professional relationships through identification of client needs, which increased overall sales and opportunities.
- Generated sales by prospecting leads and cold calling.
- Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
- Executed updated marketing plans to increase branding exposure, customer traffic, and sales.
- Improved profitability and developed pipeline leveraging multiple marketing channels and sales strategies.
Sales Director
The Fountains At Lake Pleasant
Peoria, Arizona
07.2019 - 02.2022
- Developed strategies to position business that shape and capitalize on emerging customer and market needs.
- Cultivated strong relationships with key organizations and professionals to support future business growth objectives.
- Coordinated action plans for sales team to penetrate new markets.
- Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
- Hired and trained talented employees to build valuable, skilled sales team.
Executive Director
MARIPOSA POINT OF SURPRISE
Surprise, AZ
11.2015 - 07.2019
- Set organization direction and developed strategies and tactics to fulfill mission.
- Established strategic direction and goals to accomplish objectives.
- Maintained accountability for operational and fiscal integrity, effectively managing designated budget.
- Promoted public awareness of mission through outreach, advocacy and online presence.
- Assessed potential collaboration opportunities to enhance organizational value and improve efficiency.
Executive Director
The Groves at Goodyear
10.2011 - 04.2015
- Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
- Created program to promote new managers from within, leading to cohesive leadership structure.
- Oversaw corrective action plans to remedy structural, organizational and departmental issues.
- Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies and company policies.
- Successfully improved employment turnover through creating incentive and training programs.
Education
Bachelor - Communication/Marketing
University of Pacific
Affiliations
Past president of Human Service Professionals: Marketing and Networking Organization in the West Valley. Member of Alzheimer's Association Responsible for annual organization and implementation of "The Alzheimer's Walk" for the West Valley. Member of Assisted Living Foundation of America. Alzheimer's Facilitator for Support Groups. Member of PASRS (Professional Association of Senior Referral Specialists.
Skills
Budget, business development, community relations, customer relations, employee relations, fiscal management, hiring, leadership, logistics management, performance management, policies, promotion, public relations, quality assurance, recruiting, selling, sales management, scheduling and staffing.
Timeline
Executive Director/Sales Director
Brookdale North Glendale
02.2024 - 08.2025
Senior Living Advisor
A Place For Mom Inc.
02.2022 - 01.2024
Sales Director
The Fountains At Lake Pleasant
07.2019 - 02.2022
Executive Director
MARIPOSA POINT OF SURPRISE
11.2015 - 07.2019
Executive Director
The Groves at Goodyear
10.2011 - 04.2015
Bachelor - Communication/Marketing
University of Pacific
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