Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kimberly May

Delaware

Summary

Dynamic sales leader with a proven track record at Nexstar Media Group, excelling in digital marketing strategies and revenue forecasting. Successfully drove revenue growth, enhancing team performance through effective training and relationship management. Expert in budget analysis and team building, consistently achieving targets and fostering client loyalty.

Overview

18
18
years of professional experience

Work History

SALES MANAGER

Nexstar Media Group Inc.
Columbus
02.2022 - Current

Provided leadership for broadcast and digital sales team, driving performance and accountability.

Executed sales strategies to achieve revenue targets across all digital channels.

Oversaw hiring, onboarding, training, and performance management of Account Managers.

Managed recruitment and development processes for account executives to enhance team effectiveness.

Conducted individual performance updates for revenue forecasting.

Prepared budgets and compensation plans for account executives to align with organizational goals.

Managed account receivables to ensure timely collection and financial accuracy.

Account Executive

Nexstar Media Group Inc.
Columbus
10.2014 - Current
  • Managed core list of businesses generating over four million dollars in revenue.
    Created and managed comprehensive media schedules, defining strategies and objectives.
    Cultivated strong client relationships to enhance partnerships with station.
    Prospected and developed local business clients to boost traditional media revenue.

Digital Account Executive

The Dispatch Media Group
Columbus
04.2012 - 10.2014
  • Developed comprehensive digital strategies for Automotive and Real Estate clients at Dispatch Printing Company.
    Managed end-to-end media strategies, including sales, creative concepts, performance management, and reporting.
    Increased revenue from $700,000 in 2011 to over $1.5 million in 2014.
    Executed specialty campaigns such as newsletters, email blasts, splash pages, and targeted video pre-rolls.

Account Executive

Time Warner Cable
Columbus
08.2011 - 04.2012
  • Oversaw Cable TV media revenue generation in Northwest Zone.
    Cultivated and strengthened key client relationships to enhance business growth.
    Delivered comprehensive TV and online strategies to local businesses to achieve revenue targets.

Account Executive

Scripps Networks
Cleveland
08.2010 - 04.2012
  • Maintained core business operations while cultivating new opportunities.
    Developed and nurtured important client relationships to enhance loyalty.
    Prepared and presented marketing schedules to local businesses and agencies.
    Generated weekly reports and projections to inform strategic decisions.

Account Executive

Sinclair Broadcast Group
Columbus
02.2008 - 05.2010
  • Secured core business while actively pursuing new growth opportunities.
    Developed key client relationships, enhancing retention rates.
    Designed and presented marketing schedules to local businesses and agencies to drive engagement.
    Compiled weekly reports and projections to assess ongoing progress.

Education

Bachelor of Arts - Communications

Hiram College
Hiram, OH
06-1996

Skills

  • Digital marketing strategies
  • Revenue forecasting
  • Sales strategy
  • Performance management
  • Budget analysis
  • Customer relationship management
  • Team building

Timeline

SALES MANAGER

Nexstar Media Group Inc.
02.2022 - Current

Account Executive

Nexstar Media Group Inc.
10.2014 - Current

Digital Account Executive

The Dispatch Media Group
04.2012 - 10.2014

Account Executive

Time Warner Cable
08.2011 - 04.2012

Account Executive

Scripps Networks
08.2010 - 04.2012

Account Executive

Sinclair Broadcast Group
02.2008 - 05.2010

Bachelor of Arts - Communications

Hiram College