Kimberly Shannon

Designer, Content Developer & Trainer

• Utilize both AI tools and traditional methods to generate and curate content for educational purposes and small businesses. I am skilled in creating high-quality, relevant content aligned with educational integrated marketing and standards and small business best practices in marketing and design.
• Research AI applications tailored to content development and learned the latest advancements in AI and machine learning. I have identified innovative solutions that enhanced the content development for educational purposes and small business marketing.
• Integrate AI-generated content for small businesses and educational marketing, ensuring accuracy and validity, while collaborating with business owners and team members to implement these solutions effectively. I provided, and continue to provide, training and support for smooth AI adoption to these small businesses for future innovative growth.
• Ensure content accuracy and validity is essential, and I have applied careful follow-up on both AI-generated and traditionally developed content to ensure meeting high standards.
• Analyze content performance data and offering constructive feedback to businesses, using that information to refine algorithms and enhance content quality.
• Train and provide on-going support for associates and business owners on how to effectively use AI tools for content creation and review. Offer ongoing support and troubleshooting assistance for AI-related queries and issues.

• In-depth knowledge of the local real estate market to effectively price and market properties.
• Generate leads and build a robust client base through AI technologies and traditional methods of networking, marketing, and community involvement.
• Provide top marketing services for clients to market properties locally and nationally, as well as personal success, statistics, and services.
• Provide exceptional customer service to clients by understanding their needs, preferences, and budget.
• Guide clients through the buying or selling process from initial consultation to closing.
• Strong negotiation, customer service, communication, and interpersonal skills to negotiate contracts and terms on behalf of clients, ensuring their best interests are represented.
• Coordinate property showings, open houses, and inspections.
• Collaborate with other real estate professionals, including mortgage lenders, home inspectors, and attorneys, to ensure a smooth transaction.
• Stay informed of industry trends, technologies, and regulatory changes to provide clients with current advice and guidance.
• Integrated AI tools into the traditional content workflow and provide training and support to other agents for smooth AI adoption into their businesses.
• Self-motivated with the ability to work independently and as part of a team.
• Excellent organizational and time-management skills with a commitment to providing exceptional customer service.
• Enhanced client satisfaction by providing exceptional customer service and addressing inquiries promptly.
• Handled daily duties for out-of-office agents, carefully maintaining business standards and quality levels.
• Implemented innovative marketing techniques that showcased properties in their best light, driving interest from prospective buyers and increasing chances of selling quickly at desirable prices.
• Assisted clients in negotiating contracts for optimal results, ensuring their interests were protected throughout the process.

• Lead and managed comprehensive marketing, communications, and public relations strategies across various channels, including web, social media, print, and events.
• Coordinated and oversaw the creation, curation, and management of digital and traditional content, ensuring alignment with organizational goals and values.
• Developed and implemented educational content and advocacy initiatives aimed at raising awareness of key industry standards, including indoor air quality, energy management, and student engagement.
• Built strategic partnerships with industry professionals, educational institutions, and businesses to grow membership and drive outreach.
• Oversaw the coordination and execution of events ranging from campus activities to international conferences, ensuring smooth operations and impactful engagement.
• Managed and led teams of marketing professionals, both in-house and external, to develop and implement innovative marketing campaigns and promotional materials.
• Monitored and ensured the quality of all published content, coordinating with designers, writers, and subject matter experts to maintain brand integrity.
• Provided ongoing training and support to stakeholders, enabling them to effectively utilize marketing tools and platforms for sustained engagement and growth.
• Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
• Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
• Established a culture of continuous improvement by fostering open communication channels and empowering employees to voice their ideas.
• Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.

• Enhanced executive productivity by managing schedules, organizing travel arrangements, and coordinating events.
• Safeguarded sensitive company information through strict adherence to confidentiality protocols when handling documents and communications.
• Worked with senior management to initiate new projects and assist in various processes.
• Enabled timely decision-making with accurate record-keeping of meeting minutes, action items, and follow-up tasks.
• Reduced meeting preparation time by creating agendas, gathering relevant materials, and setting up conference rooms.
• Supported the successful execution of departmental initiatives by coordinating resources, tracking progress, and providing regular updates to involved parties.
• Optimized use of available resources with thorough budget management for office supplies, travel expenses, and event planning costs.
• Promoted a healthy work-life balance for the Vice President with diligent calendar management that accounted for personal appointments alongside professional commitments.
• Maintained a professional image for the Vice President''s office through polished written correspondence and exceptional interpersonal skills in face-to-face interactions.
• Increased office efficiency by maintaining organized filing systems and updating database records.
• Contributed to project success by tracking progress, coordinating resources, and ensuring timely completion of deliverables.
• Served as an essential point of contact for internal and external stakeholders, ensuring timely responses to inquiries and effective communication between parties.
• Streamlined communication for the Vice President by handling phone calls, emails, and in-person inquiries.
• Handled confidential and sensitive information with discretion and tact.
• Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimize time.
• Organized and coordinated conferences and monthly meetings.
• Answered high volume of phone calls and email inquiries.
• Screened calls and emails and responded accordingly to support executive correspondence.
• Used advanced software to prepare documents, reports, and presentations.
• Facilitated training and onboarding for incoming office staff.
• Supported business and hospitality needs of corporate partners and staff during meetings and company events.
• Updated spreadsheets and databases to track, analyze, and report on performance and sales data.
• Filed paperwork and organized computer-based information.
• Updated and maintained confidential databases and records.
• Handled logistics, catering, agendas and travel arrangements for meeting and event planning for board of directors, president and executive vice president.
• Coordinated events and worked on ad hoc projects.
• Created and managed office systems to efficiently deal with documentation.
• Upheld strict timetables by maintaining accurate, balanced calendars.
• Screened personal and business calls and directed to appropriate party.
• Promoted team productivity by keeping supplies organized and well-stocked.
• Volunteered to help with special projects of varying degrees of complexity.
• Streamlined operations and prioritized tasks, allowing senior staff to increase productivity.
• Wrote reports, executive summaries and newsletters.
• Took notes and dictation at meetings.
• Managed mail and both incoming and outgoing correspondence, mail, email and faxes.