Kimberly Strenk

• Responsible for the design, development, and implementation of the Major Giving Program.
• Manage a major donor portfolio of giving, from $10,000 to 7-figure multi-year gifts and pledges.
• Manage and design all events and branded collateral for a five-year growth campaign.

Co-create a new kind of children's educational game company. Charged with building and leading the company’s Growth and Impact strategy, as measured in revenue and breadth and depth of mission impact. Lead marketing, sales, communications, and partnership development.

• Formulated and deployed sales and marketing strategies to increase performance, profitability and business growth.
• Developed organizational structure to support individual and team performance aligned with organization culture and business growth.
• Created strategic sales, marketing, partnership and organizational programs and processes to supercharge the company's business growth as measured by revenue and mission impact.

Created a scalable and sustainable sales marketing strategy and roadmap for a woman of color (WOC) led social justice organization poised for growth in the diversity, equity, inclusion and belonging space.

• Development of Sales Marketing 12-Month Jumpstart Strategic Plan.
• Conducted competitor analysis of the primary competitors in their market space for anti-racism / diversity equity inclusion services.
• Drafted and delivered sales proposals for multiple business to business (B2B) engagements with initial results garnering over 50K in closed deals.
• Development of a sales pipeline of opportunities to re-engage current clients to maintain their commitment to anti-racism work at the organization-level.

Key member of national philanthropy team. Developed and cultivated relationships with existing major gift prospects, as well as identified new prospects. A frontline fundraiser managing a portfolio of 150 donors with gift solicitations of $10,000 to $1M range. Responsible for three key markets: CO, SoCal, and TX.

• Developed and presented $1M proposal for ABA services.
• Created Social Justice narrative for the organization.
• Created pathway + tools to foster internal org culture of philanthropy.

Specialty PR boutique launching new brands, re-positioning brands for new markets, and launching new products and services in retail, health + beauty, eco, non-profit, and professional services.

• Launched agency that extended the reach of former namesake company including the development of the brand visual and story, website and all press and marketing materials.
• Successful client engagements include: Aardvark The Original Paper Straws, Blue Avocado, LEVY Architects, OrganiCare, SEEKER (SPA), Smile Brands, and TravelSmith.

Lifestyle PR agency serving premium specialty food, fashion and home brands.

• Developed popular college internship program with graduates enjoying accelerated PR careers in top markets throughout the US.
• Successful client engagements include: bambeco, Baxter Design Group, Beanitos, Bella Pictures, Dean Fredrick, Due Maternity, Eliza Page, EO Products, Key Ingredient, and Whole Foods Market.

Responsible for public relations and marketing for Williams-Sonoma Home, West Elm, and HoldEverything.

• Built the public relations team for the emerging brands businesses.
• Re-launched an old brand (HoldEverything) and introduce it as an exciting, relevant and fashionable lifestyle brand.
• Launched the Williams-Sonoma Home brand first as a catalog in fall of 2004, a retail store in fall of 2005 and an e-commerce website in fall of 2006.
• Grew the design and lifestyle story around young retail brand, West Elm.

Lead marketing communications for company’s expansion from fashion into a home and lifestyle company.

• Developed strategic communications plan for company’s growth into new home markets including successful CRM (Cause Related Marketing) program.
• Created timely and relevant company news releases, including, product launches, licensee agreements, and executive news.

Lead public relations strategy for pre-IPO company’s entry into multiple markets: SME (Small-to-Medium Enterprise), B2E (Business-to-Employee), and B2B ( Business-to-Business).

• Launched Abilizer Employee Portal which included: pro-active outreach programs such as feature and trend story placement; product news release; collateral materials for mailings and press kits; press briefing materials.
• Developed national consumer survey in conjunction with Yankelovich Partners in order to match company objective to establish itself as a thought leader in the human resources services market.

Manage the public relations plans and programs for consumer technology clients : Mambo.com, an online invitation and event service, PayPlace, a p2p payment technology, and WeddingChannel.com, an online bridal marketplace.

• Developed competitive marketplace analysis of online banking services and payment technologies, which was used as an executive level briefing document prior to client’s entry into the market.
• Created and executed pro-active media relations programs which garnered extensive coverage for clients in targeted national and regional media outlets.

Manage the corporate communications and public relations for stores in California and Arizona.

• Developed media relations program and media training for managers and spokespeople.
• Executed successful store opening plans and media relations for the Nordstrom Rack in Sacramento and San Jose locations.