Kinyarna Bell
Atlanta,GA
Summary
Adept at driving operational excellence and financial sustainability, I spearheaded strategic improvements at Mainstay Senior Living, enhancing revenue by 18% within 90 days. My expertise in budget management and team mentoring, coupled with a knack for fostering strong relationships, significantly boosted staff retention and organizational efficiency. Visionary leader with a proven track record in steering organizations toward success through strategic planning, and effective management. Skilled in building cohesive teams, driving innovation, and enhancing operational efficiency to achieve business objectives. Demonstrated ability to transform challenges into opportunities, resulting in a significant impact on company growth and profitability.
Overview
10
10
years of professional experience
Work History
Executive Director
Mainstay Senior Living
Buford, GA
11.2023 - 12.2024
- Worked closely with organizational leadership to guide operational strategy.
- Oversaw financial management, ensuring fiscal responsibility, and long-term sustainability for the organization.
- Guided staff through periods of organizational change, maintaining morale and engagement during transitions.
- Forge strong relationships with senior leadership, providing regular updates on organizational progress, and soliciting their expertise when needed.
- Monitored compliance with local laws and state regulations to protect the organization from legal liabilities and penalties.
- Managed a diverse team of over 30 professionals, fostering a collaborative work environment for increased productivity.
- Fostered a work culture of collaboration and inclusion to increase morale and reduce turnover.
- Negotiated contracts with vendors, securing favorable terms while adhering to budgetary constraints.
- Exercised appropriate cost control to meet budget restrictions.
Executive Director
Antebellum James Burgess Assisted Living
Suwanee, GA
09.2022 - 10.2023
- Maximized profitability by 10% in first 60 days and 18% by my 90 day mark
- Aligned department vision, goals, and objectives with company strategy to achieve consistently high results
- Developed and implemented organizational strategies to achieve set goals and objectives and secured long-term success
- Collaborated with sales teams to analyze market trends and develop targeted strategies for driving revenue growth
- Optimized facility layouts for maximum efficiency, improving workflow and decreasing overhead expenses related to wasted space
- Streamlined inventory management processes for improved accuracy and efficient order fulfillment
- Worked closely with organizational leadership to guide operational strategy
- Guided staff through periods of organizational change, maintaining morale and engagement during transitions resulting in a decrease of 5% in attrition
- Monitored compliance with local and labor laws and state regulations to protect organization from legal liabilities and penalties
- Promoted a culture of continuous improvement by encouraging professional development opportunities for staff members
- Drove strategic improvements to enhance operational and organizational efficiencies
- Decreased labor cost by 20% within first 60 days
- Built and maintained strong company teams by hiring and training qualified staff to create positive and productive work environments
- Increased organizational efficiency by streamlining processes and implementing new systems
- Implemented innovative marketing strategies to raise brand awareness and drive revenue growth
- Fostered culture of continuous improvement, introducing regular feedback mechanisms for staff resulting a 25% increase in staff retention
- Exercised appropriate cost control to meet budget restrictions and maximize profitability resulting in a 8% increase and a 5% reduction in operating expenses by integrating strategic fiscal and implementing hands on leadership
- Negotiated contracts with vendors to secure favorable terms while maintaining quality standards and minimizing costs
- Established clear expectations for team members, promoting accountability for delivering exceptional results within designated timelines
- Managed purchasing, sales, marketing and resident account operations efficiently
Marketing Director
Antebellum James Burgess
Suwanee, GA
07.2022 - 05.2023
- Built strong relationships with industry professionals
- Developed comprehensive marketing plans in alignment with overall business goals and objectives
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content
- Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs
- Deployed well-coordinated events and public relations strategies to promote community
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics
- Evaluated competitor activity to inform strategic decision-making within the community and to obtain comparison's within a 15 mile radius
- Implemented CRM solutions that improved customer retention rates while enabling more effective communication strategies
- Coordinated with sales teams to align marketing and sales strategies, driving revenue growth
- Optimized marketing budget allocation, achieving greater ROI on advertising spends by data-driven analysis
Executive Director/Marketing Director
Cedar Communities
Stone Mountain, GA
03.2022 - 07.2022
- Oversaw financial management, ensuring fiscal responsibility and long-term sustainability for the organization
- Managed a diverse team of professionals, fostering a collaborative work environment for increased productivity
- Exercised appropriate cost control to meet budget restrictions and maximize profitability
- Drove strategic improvements to enhance operational and organizational efficiencies
- Implemented innovative marketing strategies that increased revenue by 6% in 60 days and 10% by 90 days
- Created promotional materials and provided insightful information to social media, senior service websites and senior living advisor company's
- Achieved notable increases in public awareness through innovative social media strategies
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content
- Deployed well-coordinated events and public relations strategies to promote community
- Streamlined event marketing strategies to maximize community exposure and generate direct sales opportunities at monthly community events
Executive Director
Isakson Living
Atlanta, GA
02.2020 - 01.2022
- Worked closely with organizational leadership and board of directors to guide operational strategy
- Monitored compliance with local laws and state regulations to protect organization from legal liabilities and penalties
- Promoted a culture of continuous improvement by encouraging professional development opportunities for staff members
- Boosted team productivity and morale by developing comprehensive employee training resulting in more than 15% increase in staff retention
- Managed financial, operational and human resources to optimize business performance
- Established and maintained strong relationships with resident's, family members, team members and supplemental support agencies
- Maintained P&L and shouldered corporate fiscal responsibility
- Oversaw financial management, ensuring fiscal responsibility and long-term sustainability for the organization by reducing operational expenses such as labor cost and contract negotiation with third party vendors
- Guided staff through periods of organizational change, maintaining morale and engagement during transitions by connecting with department leaders regularly daily stand-up meetings and weekly individual department head
- Optimized facility layouts for maximum efficiency, improving workflow and decreasing overhead expenses related to wasted space or resources
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations
- Established a culture of continuous improvement by fostering open communication channels and empowering employees to voice their ideas
- Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale
Executive Director
Hamilton Place Senior Living
Marietta, GA
04.2019 - 02.2020
- Worked closely with organizational leadership to guide operational strategy
- Monitored compliance with local laws and state regulations to protect the organization from legal liabilities and penalties.
- Promoted a culture of continuous improvement by encouraging professional development opportunities for staff members.
- Boosted team productivity and morale by developing comprehensive employee training, resulting in more than a 15% increase in staff retention.
- Managed financial, operational, and human resources to optimize business performance.
- Established and maintained strong relationships with residents, family members, team members, and supplemental support agencies.
- Maintained P&L, and shouldered corporate fiscal responsibility.
- Oversaw financial management, ensuring fiscal responsibility and long-term sustainability for the organization by reducing operational expenses, such as labor costs and contract negotiations with third-party vendors.
Family Experience Director
Phoenix Senior Living
Atlanta, GA
02.2015 - 01.2018
- Worked closely with organizational leadership and board of directors to guide operational strategy
- Monitored compliance with local laws and state regulations to protect organization from legal liabilities and penalties
- Promoted a culture of continuous improvement by encouraging professional development opportunities for staff members
- Boosted team productivity and morale by developing comprehensive employee training resulting in more than 15% increase in staff retention
- Managed financial, operational and human resources to optimize business performance
- Established and maintained strong relationships with resident's, family members, team members and supplemental support agencies
Interim Executive Director
Phoenix Senior Living
06.2017 - 12.2017
- Maintained a safe environment for residents by conducting regular safety audits and implementing necessary improvements
- Achieved high levels of family satisfaction with regular updates on their loved ones' progress and addressing concerns promptly
- Collaborated with other departments to enhance care for residents, ultimately improving overall wellbeing
- Coached and trained newly hired employees to promote knowledge of responsibilities and position requirements
- Served as a liaison between families and facility staff members, facilitating open lines of communication and addressing concerns in a timely manner
Education
Bachelor of Arts - Psychology
Florida Agricultural And Mechanical University
Tallahassee, FL05.2008
Skills
- Process Management
- Operations management
- Budgeting and financial management
- Staff management
- Relationship building
- Project management
- Revenue enhancement
- Team mentoring
- Strategic planning
- Contract negotiation
- Marketing Strategy
- Organizational development
- Report compilation
- Profit and loss statements
Additional Work Experience
Interim Executive Director, Phoenix Senior Living, 06/01/17, 12/01/17
Timeline
Executive Director
Mainstay Senior Living
11.2023 - 12.2024
Executive Director
Antebellum James Burgess Assisted Living
09.2022 - 10.2023
Marketing Director
Antebellum James Burgess
07.2022 - 05.2023
Executive Director/Marketing Director
Cedar Communities
03.2022 - 07.2022
Executive Director
Isakson Living
02.2020 - 01.2022
Executive Director
Hamilton Place Senior Living
04.2019 - 02.2020
Interim Executive Director
Phoenix Senior Living
06.2017 - 12.2017
Family Experience Director
Phoenix Senior Living
02.2015 - 01.2018
Bachelor of Arts - Psychology
Florida Agricultural And Mechanical University
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