Kira Skolnick

• Develope and implemente comprehensive strategic event plans, encompassing Tier 1 and Tier 2 events globally such as RSA, AWS Reinforce, AWS Reinvent, and Blackhat, aligning with organizational goals and objectives to drive brand awareness and engagement.
• Manage all aspects of event logistics for Tier 1 and Tier 2 events, including venue selection, vendor negotiations, budget management, and on-site coordination, ensuring seamless execution and exceptional attendee experiences.
• Execute events catered specifically towards C Suite and Executives, ensuring tailored experiences that address their unique needs and preferences, fostering meaningful engagement and relationship-building opportunities.
• Developed and maintained relationships with key stakeholders, including clients, partners, and industry influencers, to support event objectives and foster long-term connections at all levels, including C Suite and Executive levels.

• Developed and executed comprehensive field marketing strategies that increased regional brand awareness and drove lead generation.
• Managed a portfolio of events including trade shows, sponsored events, and company-hosted gatherings, ensuring seamless execution and high attendee satisfaction.
• Collaborated with sales teams to align marketing efforts with sales goals, resulting in a 30% increase in qualified leads and conversions.
• Coordinated with creative, content, and digital marketing teams to produce compelling promotional materials and digital content that enhanced event visibility and engagement.
• Established and maintained relationships with key stakeholders including vendors, partners, and industry influencers to enhance event execution and networking opportunities.
• Monitored and analyzed event performance metrics to measure ROI and provide actionable insights for future improvements.

• Managed a $15M client portfolio, partnering with major entertainment stakeholders including McDonald's, Viacom, Lego, Universal, Disney, Osmo, and Hasbro.
• Led the end-to-end execution of complex advertising campaigns, coordinating efforts with internal teams (Design, AdOps, Sales, QA, Account Management) and external stakeholders to ensure seamless delivery.
• Developed and implemented creative strategies for advertising campaigns, leveraging historical advertiser and industry data to maximize engagement and ROI.
• Analyzed campaign performance data, generating actionable insights to optimize future campaigns and improve overall efficiency.
• Built and maintained strategic relationships with vendors and advertising partners, enhancing collaboration and campaign effectiveness.

• Executed recruiting events including planning, budget management, and execution to ensure the goals were achieved and met within scope and budget.
• Analyzed recruiting data on a weekly and seasonal basis to develop data-driven recommendations to hiring partners, contributing to more informed and effective talent acquisition strategies.

• Coordinated creation and deployment of videos, social media posts and other marketing content
• Planned events, including trade-shows and vendor fairs, for clients and partners to attend
• Attended industry events to promote services and build relationships with prospective vendors