Overview
Work History
Education
Skills
Accomplishments
Websites
Timeline
Generic

Kirk Cole

Lithonia,GA

Overview

8
8
years of professional experience

Work History

Founder & Content Producer

Take Flight Hoops
07.2017 - Current
  • Built a basketball media brand from the ground up, growing it to 70,000+ combined subscribers and followers across YouTube, Instagram, TikTok, and X
  • Developed and executed social media strategies that drove consistent audience growth and high engagement - resulting in over 24M views and 156.6M impressions
  • 694.7K views and 40.3K interactions on Instagram in the past 30 days
  • Shot, edited, and published original sports content covering major events such as NCAAB, NBA G League, Nike EYBL, Overtime Elite, Adidas 3SSB, NBPA Top 100, and ESPN Events.
  • Managed full production logistics - including scheduling, travel, credentialing, and freelance videographer coordination
  • Graphic design and promotional assets using Adobe Photoshop (7+ Years Experience) to support social and YouTube campaigns

Social Media Videographer & Editor

Puma NXTPRO PRO16
03.2025 - Current
  • Produce and shoot on-location content for Instagram, YouTube Shorts, and X/Twitter focused on amplifying underrepresented basketball players on Puma's NXTPRO & PRO16 circuits.
  • Create short-form social video tailored to each platform, optimized for reach and engagement.
  • Edit and deliver polished content under tight deadlines while aligning with puma's brand tone and campaign goals.
  • Collaborate with creative teams campaign leads to ensure content supports strategic initiatives.

Recreation Specialist

City of Decatur
04.2024 - Current
  • Planned and coordinated community recreation programs and sports events; supported youth engagement and teamwork initiatives.


Freelance Videographer & Video Editor

Bleacher Report
11.2019 - 01.2020
  • Produced original video content for Bleacher Report's B/R Hoops social media platforms (@br_hoops)
  • Assisted with setting up and conducting athlete interviews

Education

Bachelor of Science - Sports And Entertainment Management

Grand Canyon University
Phoenix, AZ
05-2026

Certification - NYU Fundamentals of Global Sports Management

New York University
Online Course
06-2025

Associate of Science - Network Systems Administration

DeVry University
Decatur, GA
05.2015

Skills

  • Social Media Strategy & Platform Management (IG, YouTube, TikTok, X/Twitter)
  • Short Form Video Production (Reels, Shorts, TikTok)
  • Video Editing (Final Cut Pro, Adobe Premiere Pro)
  • Graphic Design (Adobe Photoshop)
  • YouTube Management (Thumbnails, SEO, Analytics)
  • Trendspotting & Real-Time Content Creation
  • Copywriting & Social Caption Writing
  • Project Management & Content Scheduling
  • Analytics & Insights (Instagram Insights, YouTube Studio, Meta Business Suite, etc)

Accomplishments

  • Content featured on: ESPN, HBO Sports w/ Brian Gumbel, Bleacher Report, SLAM, Ballislife, 247Sports

Timeline

Social Media Videographer & Editor

Puma NXTPRO PRO16
03.2025 - Current

Recreation Specialist

City of Decatur
04.2024 - Current

Freelance Videographer & Video Editor

Bleacher Report
11.2019 - 01.2020

Founder & Content Producer

Take Flight Hoops
07.2017 - Current

Bachelor of Science - Sports And Entertainment Management

Grand Canyon University

Certification - NYU Fundamentals of Global Sports Management

New York University

Associate of Science - Network Systems Administration

DeVry University

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