Kirstin Weintraub

• Reviewed sales strategies and marketing plans to optimize strategies and enhance results.
• Prepared and delivered sales presentations.
• Promoted active listings through social media marketing, open houses and newsletters.
• Prepared presentations outlining the benefits of potential investments.
• Cold called clients to obtain exclusives.
• Conducted competitive analyses of comparable properties in order to determine pricing strategies.
• Gathered, distributed and maintained materials for marketing plans.
• Attended industry conferences to stay informed about changes in laws that affect real estate transactions.
• Maintained accurate records of transactions in a customer relationship management system.
• Completed day-to-day duties accurately and efficiently.

• Built brand from the ground up, including (but not limited to) formulas, label content, education, marketing, website, social media and operations.
• Created content for websites, blogs and social media accounts to increase visibility and engagement.
• Proofread all written material prior to publication for grammar, punctuation and spelling errors.
• Supervised creation of marketing materials and collateral.
• Planned, developed, and led negotiation of key business partnerships.
• Designed sales-driven programs and promotions to facilitate team objectives.
• Recommended product changes to enhance customer interest and maximize sales.
• Collaborated with CEO to forecast based on sales and product profitability.
• Conducted market research studies and competitive analysis to evaluate current market trends and price strategies.
• Oversaw and developed strategic marketing and promotional plans for new product roll-outs.
• Provided guidance and support to staff members working on projects related to our Business Development Manager role.
• Reviewed existing policies and procedures related to brand development and made recommendations accordingly.
• Oversaw the daily operations of the organization.
• Recruited, trained, mentored, and managed employees at all levels within the organization.
• Established policies and procedures that promoted an ethical work environment.
• Negotiated contracts with vendors to secure competitive pricing for goods or services.
• Reviewed current systems and processes regularly for potential improvements or upgrades.
• Developed long-range plans for business growth, resulting in increase in annual sales.

• Direct B2B salon sales with a new startup business mindset.
• Proactively gained and serviced over 100 accounts with no previous existing business.
• Built relationships to maintain and build domain expansion within salons.
• Cultivated company and brand awareness across the west coast of Florida.

• Provided training and support to team members on product knowledge, sales techniques, and customer service best practices.
• Planned travel schedule for visiting stores within assigned territory on a regular basis.
• Led education initiatives with new and existing territory managers
• Conducted market research and reported on competitors

Top sales month over month within the company.

Brands Managed:

o Balmain Hair Couture Paris
o Evo Hair Australia
o pH and Previa Hair Care
o Design.Me
o Sachajuan
o Après Nails

• Strategized territory growth, education initiatives and event execution with Field Sales Director.
• Proactively serviced over 60 accounts.
• Tracked and analyzed weekly sales to implement corrective action plans and streamline operations with my team.
• Attended all company sales trainings to improve skills and learn new selling techniques.
• Recruited, managed and developed a self-driven sales and artistry team across two territories.
• Maintained an effective call cycle and remained in budget quartely.
• Trained all retail associates and freelancers on both Too Faced Cosmetics products and the appropriate selling skills needed to achieve sales goals across three retailers.

• Coordinated with my Account Executive and Field Sales Director to plan, build, carry out and measure sales plans and events to build my territory and business.
• Managed over 35 accounts at one time while increasing overall territory volume to $9.5M over 3 years.
• Formulated plans to expand business operations, growing overall territory by 175% in 3 years.
• Developed relationships with upper management and provided individualized customer service to maintain longevity of accounts.
• Trained and mentored newly hired team members (freelance) to provide better grasp of job responsibilities and expectations.

• Recommended products to customers to meet current needs or resolve specific concerns.
• Researched makeup trends to learn about new products, trends and techniques through various social media platforms.
• Applied makeup to achieve desired day-to-day and special event looks.
• Stayed up-to-date on current and emerging trends to increase professional value and meet diverse client needs.
• Fostered clean and sanitary work environment to protect customers and staff from infection.
• Maintained and exceeded hourly sales goals in store.
• Developed relationships within each retailer and trained associates on current launches and products.

• Algenist
• Bliss Spa
• Caudalie
• Clarisonic
• Dr. Dennis Gross
• Dr. Perricone
• Hydroxytone
• Mama Mio Skincare
• Phyto Botanical Haircare
• Pur Minerals
• Nest Fine Fragrances