Kirsty Shell
West Babylon,NY
Summary
I am a seasoned academy coach and ex-professional football player originally from the UK. I have a solid background in developing and implementing training programs, running a club, and my extensive experience as a personal trainer with 15 years of training clients of all ages all over the world.
I am a freelance trainer and currently the Director of Coaching at Lions SC, at South Shore Soccer Club. I provide a dynamic and passionate work ethic, with extensive academic experience. Having also been recognized as New York Regional Coach of the Year. I have expertise in session planning and player assessment, fostering team success through effective communication and performance analysis. Committed to developing young athletes and enhancing their skills on and off the field.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Director of Coaching
SOUTH SHORE LIONS ACADEMY
West Babylon, USA
03.2018 - Current
- Presented strategic plans for Academy program expansion and team formation.
- Coached academy teams to enhance player development across all age groups.
- Established player pathways to foster growth and success within club.
- Engaged in strategic planning meetings with executives to align organizational goals.
- Developed and scheduled comprehensive training programs, including strength conditioning and position-specific clinics.
- Directed summer camps and player development clinics to support skill enhancement.
Freelance Personal Trainer
Fitness Industry
Long Island, USA
03.2014 - Current
- Over the years, I have established a client base for personal training and group fitness across New Jersey, Long Island, and New York.
- Motivated clients to achieve personal bests through positive reinforcement techniques.
- Provided educational materials on nutrition, body mechanics, fitness, stress management, and preventive care.
- Developed health education and wellness programs tailored to individual client needs.
- Organized group classes accommodating small and large groups based on client preferences.
- Expanded customer base through word-of-mouth referrals driven by satisfaction and results.
Academy Coach
STA Soccer
03.2015 - 03.2018
- Directed and coached three teams across ECNL, NPL, and EDP levels in New Jersey, New York, and Connecticut.
- Delivered weekly training and assessment sessions to boost team performance for weekend games.
- Managed scheduling and office responsibilities to optimize team operations.
- Organized tournaments and clinics to enhance club engagement.
Professional Soccer Coach
UK Elite
03.2012 - 12.2015
- Conducted coaching sessions for children aged three to eighteen years.
- Managed administration and communication for two girls teams.
- Oversaw weekly training and match-day operations for both teams.
- Directed regional camps, summer programs, and clinics to enhance skills.
- Organized club tournaments to promote competitive experience.
- Facilitated various coaching activities, including tryouts and fitness sessions.
- Guided new coaches in preparation processes and evaluated sessions based on standards.
Professional Soccer Coach
Swindon Town FC Academy
Swindon, United Kingdom
12.2009 - 12.2015
- Delivered coaching sessions using LTPD model to maximize player development outcomes.
- Monitored individual players' strength and conditioning to improve performance metrics.
- Collaborated with local clubs, schools, and organizations to actively recruit talented players.
- Executed community initiatives by organizing camps, clinics, and school sessions to increase participation.
Academy Staff - Coach
United Soccer Academy
New Jersey, USA
02.2009 - 11.2009
- Coached soccer for ages three to nineteen, delivering tailored sessions for each age group.
- Conducted morning and afternoon training for Squirts aged three to five and older.
- Managed game day logistics, including warm-ups, team selection, and substitutions for U10 boys, U14 girls, and U12 girls.
- Organized and led holiday camps, including World Cup, high school, and skill development sessions.
- Facilitated multi-sport camps covering lacrosse, flag football, volleyball, and ultimate Frisbee.
- Planned sessions independently while overseeing club tryouts and coordinating logistics.
- Executed office duties encompassing marketing promotions, website advertising, and outreach calls.
- Handled equipment collection and communication with parent coaches to ensure smooth operations.
Kids Full Time Coach / Kids Activities Co-ordinator
Next Generation Health Clubs
01.2007 - 02.2009
- Coached children aged three to 16 in various sports, enhancing skills and teamwork.
- Coordinated daily multi-sport activities to foster engagement and participation among children.
- Developed high-quality session plans, maintaining Next Generation's reputation for excellence.
- Led after-school clubs, teaching older children circuits, basketball, and gymnastics.
- Promoted to head camp leader, overseeing groups of children during holiday programs.
- Managed daily activities, schedules, and logistics for a seamless camp experience.
- Conducted risk assessments and maintained safety checklists for all activities.
- Organized parties and hosted events, ensuring memorable experiences for participants.
Education
UEFA B -
THE WELSH FA
02-2023
NSCAA Level 1 -6 -
US SOCCER NATIONAL COACHING
02.2013
Bachelor of Science - BS - Sport and Exercise Sciences
UNIVERSITY OF BIRMINGHAM
09.2010
BTEC First Diploma In Sport (Merit/Distinction) -
NEW COLLEGE-SWINDON
09.2007
GCSE -
CHURCHFIELDS PERFORMING ARTS SECONDARY SCHOOL
SWINDON09.2004
Skills
- Session planning and programming
- Client assessment and performance analysis
- Strength conditioning and fitness training
- Team management and coordination
- Coaching curriculum development
- Effective communication skills
- Parent engagement strategies
- Child development principles
- Video analysis techniques
- Sports psychology insights
Playing History
- New York Magic UPSL, NY, 2018 - 2024
- Aston Villa Ladies FC, UK, 2013 - 2016
- Swindon Town Football Club, Swindon UK, 2006 - 2012
- Sky Blue Soccer, New Jersey USA, 2009
Accomplishments
- Creating an Academy program at South Shore West Babylon SC
Certification
- BACHELOR OF SCIENCE SPORT AND EXERCISE SCIENCES
- UEFA B LICENSE
- ACE PERSONAL TRAINER LICENSE
References
References available upon request.
Timeline
Director of Coaching
SOUTH SHORE LIONS ACADEMY
03.2018 - Current
Academy Coach
STA Soccer
03.2015 - 03.2018
Freelance Personal Trainer
Fitness Industry
03.2014 - Current
Professional Soccer Coach
UK Elite
03.2012 - 12.2015
Professional Soccer Coach
Swindon Town FC Academy
12.2009 - 12.2015
Academy Staff - Coach
United Soccer Academy
02.2009 - 11.2009
Kids Full Time Coach / Kids Activities Co-ordinator
Next Generation Health Clubs
01.2007 - 02.2009
UEFA B -
THE WELSH FA
NSCAA Level 1 -6 -
US SOCCER NATIONAL COACHING
Bachelor of Science - BS - Sport and Exercise Sciences
UNIVERSITY OF BIRMINGHAM
BTEC First Diploma In Sport (Merit/Distinction) -
NEW COLLEGE-SWINDON
GCSE -
CHURCHFIELDS PERFORMING ARTS SECONDARY SCHOOL
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