K. Johanna Borges Edwards
Rochester,NY
Summary
Motivated multilingual Business Administration and Communication graduate with a strong foundation in marketing, leadership, and community development. Demonstrated ability to manage projects, coordinate teams, and communicate effectively in diverse environments. Seeking to leverage these skills in hospitality and strategic marketing roles.
Overview
2
2
years of professional experience
Work History
Resident Assistant
Houghton University
08.2024 - 05.2025
- Fostered meaningful relationships among 17 residents to support a safe and inclusive living environment
- Planned and led programming to build community and promote engagement
- Provided academic and personal support through peer counseling
- Attended, participated, and contributed to weekly staff meetings addressing resident needs.
- Responded to room transfers, incident reports, and maintenance requests.
Yearbook Managerial Editor
Houghton University
08.2023 - 05.2025
- Supervised a three-person photography team and coordinated image collection for each section
- Oversaw budget and expense management for production
- Maintained timelines and coordinated between editorial and layout teams to meet publishing deadlines
- Led yearbook sales and distribution logistics
- Designed and executed a targeted marketing campaign to drive engagement and purchases
- Prepared, rewrote, and edited pieces to improve readability and impact.
- Collaborated with writers, designers, and other editors to deliver content of the highest quality.
Visit Office Intern
Houghton University
08.2023 - 05.2025
- Coordinated personalized campus visits by scheduling appointments with faculty and staff using Outlook
- Greeted and directed campus visitors and managed phone inquiries
- Designed visit itineraries and maintained organized visit logistics
- Ensured the Visit Office was fully equipped to welcome prospective students
- Maintained office calendar, set appointments and booked conference rooms.
Marketing Intern
Vineyard Church
05.2024 - 08.2024
- Created and implemented a summer marketing strategy for community outreach
- Managed social media and email marketing; increased social media reach by 35%
- Updated website and scheduled digital content for fall programs
- Built and maintained a guest follow-up database
- Assisted in organizing Sunday hospitality and communion operations
- Researched interesting and relevant content to capture interest and improve site traffic.
Education
Bachelor of Science - Business Administration and Communication
Houghton University
Houghton, NY05.2025
Skills
- Adobe Creative Cloud
- Microsoft Environment
- Residential support
- Mediation
- Student leadership
- Crisis intervention
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Portuguese
Limited Working
Timeline
Resident Assistant
Houghton University
08.2024 - 05.2025
Marketing Intern
Vineyard Church
05.2024 - 08.2024
Yearbook Managerial Editor
Houghton University
08.2023 - 05.2025
Visit Office Intern
Houghton University
08.2023 - 05.2025
Bachelor of Science - Business Administration and Communication
Houghton University
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