Kody Malstrom
Manistee,Michigan
Summary
Skilled and highly motivated sports writer with extensive experience in collegiate and professional sports. Expert knowledge of the sports industry, analytics, gambling, sales, marketing and statistics. Passionate, dependable and innovative, with an eagerness to secure a sports writing position to help the company achieve and surpass its goals.
Overview
4
4
years of professional experience
Work History
Sports Betting Writer
The Action Network
Remote
08.2021 - 10.2022
- Contributed various types of NFL, NCAAF and NCAAB articles (assigned and independent), including: single game guides, best bets, futures analyses, conference breakdowns and informational how-to pieces on betting
- Disseminated articles through social media channels
- Analyzed an array of sports data and betting markets using a suite of programs, tools and databases
- Established and maintained relationships with credible sources
- Mentored and coached newcomers to the industry
Sales and Marketing Specialist
FloraCraft Corporation
Ludington, MI
06.2021 - 09.2022
- Managed >170 client accounts, including some of the largest retailers in the U.S.
- Recognized as company's top sales generator; exceeded quarterly team sales goals by 70-80% and doubled monthly sales from the previous year
- Conducted and managed distribution of Customer Vendor Compliance Manuals for assigned channels
- Generated sales and inventory reports to identify and analyze outliers for opportunity
- Researched marketing trends and provided market analysis for clients
- Participated in lead acquisition and conversion
- Took part in recurrent training and professional development
Financial Analyst
Blarney Castle Oil And Propane
Bear Lake, MI
04.2019 - 04.2021
- Generated bills of lading to dealers and was on the front lines for maintaining high customer satisfaction
- Completed analysis on assigned balance sheet accounts
- Identified and researched variances and recommended corrections for review
Education
Bachelor of Science - Business Administration And Finance
Grand Valley State University
Allendale, MI12.2018
Skills
- Data Analysis
- Sports Industry Knowledge
- Strong Mathematical Aptitude
- Innovation and Technology
- Collaboration and Networking
- Written and Visual Communication
- Research
- Critical Thinking
- Leadership
- Pricing Strategy
- Negotiation
Timeline
Sports Betting Writer
The Action Network
08.2021 - 10.2022
Sales and Marketing Specialist
FloraCraft Corporation
06.2021 - 09.2022
Financial Analyst
Blarney Castle Oil And Propane
04.2019 - 04.2021
Bachelor of Science - Business Administration And Finance
Grand Valley State University
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