Summary
Overview
Work History
Education
Skills
Websites
Favorite Books
Awards
Accomplishments
Certification
Languages
References
Hobbies
Software Knowledge
Timeline
Generic

Kostie Saba

Holly Springs,GA

Summary

I am a Senior Digital Designer at Mohawk Industries, where I create captivating digital experiences for a variety of products, campaigns, and platforms. With a BFA in Graphic Design and a passion for innovation, I have expertise in AI, Figma, and other cutting-edge tools and technologies that enable me to deliver high-quality UX/UI, branding, and app solutions for major brands.

In my previous roles, I have transformed app UX/UI and shaped customer journeys for Liquid Analytics, a partner of Mohawk Industries, and produced marketing graphic design work for Welcomemat Services, a local marketing company. I have also won multiple awards for my design work, such as the Best Booth Award for the Atlanta Home Show in 2019 and 2020. I am motivated by the challenge of creating digital solutions that enhance the customer experience, drive business growth, and reflect the company's vision and values. I am eager to join a team that values creativity, collaboration, and diversity, and that supports me in learning new skills and exploring new possibilities.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Senior Digital Designer

Mohawk Industries
Kennesaw, GA
01.2019 - Current
  • Created digital design concepts for a variety of products, campaigns and platforms.
  • Developed wireframes, prototypes and user interface designs to ensure usability and accessibility.
  • Collaborated with stakeholders to define project objectives and requirements.
  • Implemented brand identity guidelines in all digital design projects.
  • Produced innovative visuals for websites, apps, e-commerce stores, emails and other digital assets.
  • Optimized graphics for web performance while maintaining high visual quality standards.
  • Conducted research on emerging technologies to develop new design solutions.
  • Utilized A and B testing techniques to optimize designs for maximum engagement.
  • Worked closely with developers throughout the implementation process.
  • Managed budget constraints without compromising design quality or timelines.

Marketing Graphic Designer

Welcomemat Services
Atlanta, GA
06.2017 - 09.2017
  • Developed creative concepts for marketing campaigns and materials.
  • Created visual designs for websites, logos, infographics, advertisements, brochures, and other collateral.
  • Collaborated with the marketing team to ensure brand consistency across all projects.
  • Researched and identified new design trends to stay current with industry standards.
  • Produced high-quality digital art assets for use in a variety of media formats.
  • Edited images and videos as needed to meet project requirements.
  • Designed print layouts that adhered to client specifications.
  • Optimized artwork files for efficient loading on various platforms.
  • Managed multiple design requests simultaneously while meeting tight deadlines.
  • Established relationships with vendors and suppliers to obtain printing services at competitive rates.
  • Reviewed feedback from clients and colleagues to make necessary adjustments accordingly.
  • Evaluated existing branding strategies and made recommendations where appropriate.
  • Performed color correction tasks on digital photos using Photoshop tools.
  • Worked closely with copywriters to ensure accuracy of text content within visuals.
  • Leveraged proficiency in Adobe InDesign, Photoshop and Illustrator to design email blasts, catalogs, posters and other promotional materials.
  • Directed advertisement, banner and signage projects from concept to final delivery.

User Experience Designer

Liquid Analytics
Kennesaw, GA
06.2015 - 06.2017
  • Conducted user research to identify customer needs, preferences and behaviors.
  • Developed wireframes, prototypes and design specifications for websites and applications.
  • Created user flows and journey maps to define the user experience.
  • Performed usability testing to evaluate website performance.
  • Analyzed data from surveys, focus groups and analytics tools to optimize user experience.
  • Collaborated with developers and stakeholders on product requirements and design solutions.
  • Designed interactive elements such as menus, search boxes, tabs. to enhance usability.
  • Assisted in creating a consistent visual language across all products and services.
  • Worked closely with teams to ensure that designs are implemented accurately across platforms.
  • Developed user interface guidelines and standards for web-based products and services.
  • Gathered feedback from users through interviews and surveys to inform design decisions.
  • Reviewed competitor products and services for insights into industry trends.

Education

Bachelors of Fine Arts - Graphic Design

California State Polytechnic University
Pomona, CA
06-2017

Associate of Arts - Graphic Design

Riverside City College
Riverside, CA
06-2014

Skills

  • Leadership
  • Teamwork
  • Creativity
  • Meeting Deadlines
  • Goal Setting
  • Adaptability
  • Negotiation
  • Empathy
  • Time Management
  • Organization
  • Problem Solving
  • Critical Thinking
  • Marketing
  • Graphic Design
  • Management
  • Visionary
  • Influencing
  • Design And Implementation
  • Brand Identity Management
  • Application Design
  • Design And Development
  • Research And Development
  • Campaign Management
  • Marketing Strategy Development
  • Marketing Analysis
  • Marketing Management

Websites

Favorite Books

The Orthodox Study Bible - Thomas Nelson

Cues: Master the Secret Language of Charismatic Communication - Vanessa Van Edwards

The Great Gatsby - F. Scott Fitzgerald

Awards

  • Atlanta Home Show's Best Booth Award for 2020
  • Atlanta Home Show's Best Booth Award for 2019

Accomplishments

  • 5 Year Work Anniversary - Issued by Mohawk Industries · Jan 2024
  • Innovation in Productivity - Introduced cutting-edge design techniques and technologies that resulted in a 250% increase in team efficiency.
  • Improving Brand Image - Revamped a client's entire visual identity, resulting in a 35% increase in their customer engagement metrics for Mohawk Factory Outlet and a 110% increase for Covered by Surfaces.
  • Team Development - Built and led a creative team from scratch that successfully launched 5 major Mohawk websites within two years.
  • Market Expansion - Developed and executed a creative strategy that led to the successful entry of several thousand products into the B2C market, which has never been approached before by Mohawk Industries via the launch of Covered by Surfaces.

Certification

  • Figma Essential Training: The Basics
  • Brand Design Foundations
  • Substance Designer 2020 Essential Training
  • Augmented Reality Marketing
  • The Three Secrets to Effective Time Investment (Blinkist Summary)
  • Virtual Reality Foundations
  • Advanced Branding
  • Agile Foundations
  • Branding Foundations
  • Marketing Foundations
  • Marketing Foundations: Competitive Market Analysis
  • Marketing Foundations: Consumer Behavior
  • Marketing Foundations: Customer Decision Journey
  • Marketing Foundations: The Marketing Funnel
  • Marketing Foundations: Value Proposition Development
  • Working on a Cross-Functional Team
  • Designing Emotion: How To Use Design To Move People
  • Making Better Decisions by Thinking in Bets
  • The Marketing of Cool
  • Being Confident on Camera
  • Graphic Design Foundations: Ideas, Concepts, and Form
  • Voice-Over for Video and Animation
  • The DEFINITIVE course on Speed Reading
  • Illustrator CC 2020 MasterClass
  • Photoshop CC 2020 MasterClass
  • Viral Blogging 101: Blogging & Content Writing Masterclass
  • How to Work with Interior Design Styles Like A Pro
  • Sales Training: Practical Sales Techniques
  • Anxiety and Stress
  • Leadership: Practical Leadership Skills
  • Memory and Learning Skills
  • Successful Negotiation: Master Your Negotiating Skills
  • How to Use Color Like a Pro
  • Illustrator for UX Design
  • The Science of Logo Design
  • Illustrator CC 2013 Essential Training

Languages

English
Native/ Bilingual
Italian
Limited
Arabic
Limited
Spanish
Limited

References

  • Jesse Horne [Managed Me Directly] 1-561-702-2116,
  • Shahadab Rahman [Worked on the Same Team] 1-470-430-9292
  • Nate Wolfe [Worked on the Same Team] 1-423-987-5836
  • Justin Hilton [Worked on the Same Team] 1-678-677-4146
  • Ronny Melendez [Worked on the Same Team] 1-770-608-1785
  • Jason Hinton [Worked on the Same Team] 1-404-884-3048

Hobbies

  • Rich family life
  • Husband and father of two
  • Basketball
  • Hiking
  • Leathercraft
  • Piano
  • Traveling

Software Knowledge

  • Microsoft Office (Microsoft Word, Microsoft Powerpoint, Microsoft Excel, etc.)
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Substance
  • Sketch
  • GIMP (GNU Image Manipulation Program)
  • Adobe XD
  • Figma
  • Canva
  • Vectr
  • Blender (for 3D design)
  • Cinema 4D (for 3D design)
  • Adobe After Effects (for motion graphics and visual effects)
  • Adobe Premier Pro (for video editing)
  • GPT-4 (AKA ChatGPT, Bing-AI, for text generation)
  • MidJourney AI (for image generation)
  • ElevenLabs AI (voice generation)

Timeline

Senior Digital Designer

Mohawk Industries
01.2019 - Current

Marketing Graphic Designer

Welcomemat Services
06.2017 - 09.2017

User Experience Designer

Liquid Analytics
06.2015 - 06.2017

Bachelors of Fine Arts - Graphic Design

California State Polytechnic University

Associate of Arts - Graphic Design

Riverside City College

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Kostie Saba