KOUASSI MARC-LAUVIAH ENOKOU

• Leading large business accounts with cohesive marketing efforts across multiple digital platforms including search, social and programmatic advertising to increase revenue and brand awareness
• Communicating with clients to develop and put in place strategies that allow companies to reach their goals using the most optimal processes
• Organizing a team of strategists and specialists to coordinate the implementation of digital marketing programs
• Participating to the growth of team members by constantly planning training sessions that allow them to witness and practice formulating and implementing marketing strategies

• Developed and led the implementation of digital advertising strategies for Ecommerce and B2B companies on various platforms including Facebook, Google, and LinkedIn
• Performed in-depth data analysis and summarized results concisely to communicate with customers
• Communicated on a consistent basis with customers via email and calls to ensure constant reporting and coordination of marketing efforts
• Led collaborative efforts with colleagues to properly execute analysis and implementation of advertising campaigns
• Participated in the training of new hires and closely collaborated to assist their journey as they learn about online advertising

• Assisted the elaboration and implementation of digital advertising campaigns on Search and Social platforms such as Google, Bing, Facebook, LinkedIn
• Analyzed marketing campaign performance data to help provide recommendations
• Delivered data reports on a consistent basis to communicate performance to customers
• Collaborated with colleagues to ensure coordination on implementation and analysis of digital advertising campaigns

Worked with professors to help grade exams and ensure that students were getting the most effective help outside of regular class hours.

Helped numerous native and international students with different educational backgrounds and teamed up with other tutors and technical assistants to keep track of each student’s progression and provide with the most adequate help from the tutoring center.