Kourtney Edwards
St. Augustine,FL
Summary
A passionate and dedicated operation and sales professional offering extensive experience with daily operations partnering with customers and exceeding expectations. Highly skilled at ensuring customer satisfaction and offering services designed to meet the need of the customer.
Overview
12
12
years of professional experience
Work History
Area Director of Sales
The Blake at St. Johns
Saint Johns, FL
06.2024 - Current
- Oversaw daily operations of Sales Department to ensure efficiency and productivity.
- Achieved pre-opening milestone by securing 102 reservations.
- Executed budget within 90 days post-opening, aligning expenses with financial targets.
- Developed and maintained relationships with key customers and partners to drive sales growth.
- Hired and motivated high-performing sales team to exceed revenue goals.
- Coached team members to enhance skills and achieve established revenue objectives.
- Identified new sales opportunities through strategic networking activities.
- Organized networking events that attracted valuable connections and potential clients.
Sales and Marketing Director
Silver Creek
St. Augustine, FL
02.2022 - 06.2024
- Oversee the day to day operations of the Sales and Marketing Department
- Effectively manages leads and prospects through Sales System
- Developing strategic Marketing plans resulting in closing at least 6 out of the 8 targeted community goal move ins per month
- Demonstrate active listening with customers and peers to best understand what is needed to achieve the goals of the company
- Performs financial evaluation and strategic planning for the Sales and Marketing department as well as help clients to understand the numbers behind what they will be spending each month
- Shows value to the product for the cost
- Creates and implements effective community business development plans to maintain sales and occupancy goals throughout the community
- Creates community business development plans and engages in business development activities and events for the community
- Schedules networking meetings on a regular basis to build long-term relationships and exceed established departmental goals
Sales and Marketing Director
Fountains at Mill Cove (Formally Brookdale Atrium Way)
Jacksonville, FL
11.2019 - 02.2022
- Oversee the day to day operations of the Sales and Marketing Department
- Effectively manages leads and prospects through Sales System resulting in closing at least 6 out of the 8 targeted community goal move ins per month
- Performs financial evaluation and strategic planning for the Sales and Marketing department as well as help clients to understand the numbers behind what they will be spending each month.
- Creates and implements effective community business development plans to maintain sales and occupancy goals throughout the community
- Creates community business development plans and engages in business development activities and events for the community
- Schedules networking meetings on a regular basis to build long-term relationships and exceed established departmental goals.
- Successfully increased occupancy by 12% in 6 months during the transition with new company through networking and business development
- Demonstrate active listening with customers to best understand their value set then clearly communicate benefits package that aligns with their values
Sales Counselor
Brookdale Atrium Way
Jacksonville, FL
06.2018 - 11.2019
Marketing Coordinator
Brookdale Southside
Jacksonville, FL
06.2016 - 03.2018
Practice Administrator Assistant
Angel Kids Pediatrics
Jacksonville, FL
03.2015 - 06.2016
Program Assistant
Brookdale Southside
Jacksonville, FL
07.2013 - 03.2015
Education
Bachelor of Science in Health - Health Science, Community Health
University of North Florida
05.2015
Skills
- Sales and Budget Forecasting
- P&L Management
- Customer Service
- Market Trends Analysis
- Relationship Building
- Business Development
- Customer Relationship
- Management (CRM)
- Decision-Making
- MS Office Suite
- Creative and Innovative
- Problem Solving
- Willingness to learn
References
References available upon request.
Timeline
Area Director of Sales
The Blake at St. Johns
06.2024 - Current
Sales and Marketing Director
Silver Creek
02.2022 - 06.2024
Sales and Marketing Director
Fountains at Mill Cove (Formally Brookdale Atrium Way)
11.2019 - 02.2022
Sales Counselor
Brookdale Atrium Way
06.2018 - 11.2019
Marketing Coordinator
Brookdale Southside
06.2016 - 03.2018
Practice Administrator Assistant
Angel Kids Pediatrics
03.2015 - 06.2016
Program Assistant
Brookdale Southside
07.2013 - 03.2015
Bachelor of Science in Health - Health Science, Community Health
University of North Florida
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