Kris Martin
Executive
Pace,FL
Summary
Multi-talented Senior Executive knowledgeable about sales, operations, and personnel management. Successful at stepping into diverse positions and making immediate positive contributions. Focused on optimizing operations and motivating employees while establishing market dominance. High-achieving executive bringing expertise in business planning, revenue development and change management. Offers 20 plus years of leadership in media industry along with entrepreneurial, forward-thinking mindset and demonstrated track record of accomplishment.
Overview
21
21
years of professional experience
6
6
years of post-secondary education
Work History
AVP
Cox Media
04.2022 - Current
- Analyzed data to identify areas of improvement, implementing changes that resulted in greater operational efficiency.
- Successfully managed change within organization, ensuring smooth transitions during periods of restructuring or process improvements.
- Increased revenue by developing targeted sales strategies tailored to specific customer segments.
- Optimized financial performance through effective budget management and cost control measures, grew EBITDA 2.3% in first full year.
AVP
Cox Media
07.2018 - 04.2022
- Analyzed data to identify areas of improvement, implementing changes that resulted in greater operational efficiency.
- Successfully managed change within the organization, ensuring smooth transitions during periods of restructuring or process improvements.
- Established policies and procedures that improved operational efficiency within the organization.
- Developed and maintained strong relationships with clients, resulting in increased business opportunities.
- Increased revenue by developing targeted sales strategies tailored to specific customer segments.
- Optimized financial performance through effective budget management and cost control measures.
- Led initiatives focused on employee engagement, resulting in higher retention rates and improved workplace morale.
General Sales Manager
Scripps Media (formerly Journal Broadcast Group)
3 2012 - 6 2018
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Developed a high-performing sales team through consistent coaching, training, and motivation techniques.
- Achieved sales targets consistently by closely monitoring sales performance and adjusting strategies as needed.
Local Sales Manager
Scripps Media (formerly Journal Broadcast Group)
09.2003 - 03.2012
- Optimized pricing structures based on market research data, driving profitability while remaining competitive in the marketplace.
- Empowered staff members through regular feedback sessions that highlighted areas of improvement as well as recognition for outstanding work.
- Increased market share by identifying new business opportunities and creating targeted marketing campaigns.
- Created detailed reports analyzing key metrics related to sales performance, using insights gained to inform future strategy development.
- Established strong relationships with key clients for long-term business growth and retention.
Education
Bachelor of Science -
University of Nebraska At Omaha
Omaha, NE 08.1991 - 05.1997
Skills
Operations Management
Strategic Planning
Revenue Generation
Problem-Solving
Analytical Skills
Relationship Building
P&L Management
Change Management
Business Forecasting
Professionalawardsrecognition
- Salesperson of the Quarter, 4Q 1999, 2Q & 4Q 2000, 2Q 2001, 3Q 2002, 1Q & 4Q 2003
- Trailblazer Award 2000 & 2001 (1 of 3 national awards for highest percentage of growth year over year)
- Leadership Award 2001 (1 national award per year for entire radio division)
- Performance Equity Award 2013, 2012, 2011, 2010, 2008, 2007
- Scripps Performance Stock Grants 2017,2016
Personal - Nonprofit
Co-founded a non-profit Feb 2017
Continuingeducationcertifications
- Center for Sales Strategy; How Selling, Marketing Pro, Agency Pro, Talent Focused Management
- Certified Radio Marketing Consultant
- Certified Digital Marketing Consultant
- Integrity Selling
Timeline
AVP
Cox Media
04.2022 - Current
AVP
Cox Media
07.2018 - 04.2022
Local Sales Manager
Scripps Media (formerly Journal Broadcast Group)
09.2003 - 03.2012
Bachelor of Science -
University of Nebraska At Omaha
08.1991 - 05.1997
General Sales Manager
Scripps Media (formerly Journal Broadcast Group)
3 2012 - 6 2018
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