Summary
Work History
Education
Skills
Affiliations
Websites
Timeline
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Kris Belk Morefield

Waxhaw,NC

Summary

Experienced business and marketing professional with industry expertise, complemented by a solid educational foundation including a Bachelor's degree in Business Administration, a Graduate Certificate in Web Development, and a Graduate Certificate in Technology and Communications. Proficient in various areas such as digital marketing, SEO, website development, graphic design, and social media management.

Work History

Business and Digital Marketing Manager

The Daniel Group
Charlotte, NC
03/29/15 - Current
  • Financial Oversight: I manage and oversee financial transactions, including accounts payable, accounts receivable, and payroll, ensuring compliance and accuracy. My responsibilities also include reviewing and reconciling financial statements.
  • Payroll and HR Administration: I manage payroll processing, ensuring all aspects of salaries, benefits, and deductions are handled accurately and on time while maintaining compliance with all relevant regulations.
  • Brand, Digital Marketing, and Website Management: I bring a strategic approach to developing and managing digital products like websites and campaigns that reflect our brand values and goals. By analyzing market trends and performance, I refine strategies to boost engagement and reach our target audience effectively, inspiring innovative thinking.

Communications Manager

Thompson Child & Family Focus
Charlotte, NC
06/01/13 - 02/28/15
  • Contributed to the development of strategies for all internal, donor, and consumer communications, ensuring alignment with the Thompson mission across websites and marketing collateral.
  • Documented and showcased client interactions to highlight the therapeutic impact of Thompson services, enhancing content for donor communications.
  • Collaborated in the development, execution, and evaluation of the annual communications plan, working closely with Thompson staff and stakeholders.
  • Served as the creative lead for both print and digital media projects, directing efforts to meet agency objectives and adhere to brand standards.
  • Managed the agency's website, overseeing its development, content management, data integration, and ongoing maintenance.
  • Developed and executed a comprehensive social media strategy to increase engagement and reach.

Education

Certificate - Certified Digital Marketing Professional

Digital Marketing Institute
07-2023

Graduate Certificate - Certificate in Technology And Communication

University of North Carolina At Chapel Hill
Chapel Hill, NC
12-2015

Graduate Certificate - Web Development

East Carolina University
Greenville, NC
12-2008

BBA - Business Administration

Montreat College
Montreat, NC
06-2003

Skills

  • Search Engine Optimization
  • Digital Content Management
  • Email communications
  • Graphic Design
  • Website Administration

Affiliations

  • Co-Admininstrator of Waxhaw's History on Facebook, 28k+ followers

Timeline

Business and Digital Marketing Manager

The Daniel Group
03/29/15 - Current

Communications Manager

Thompson Child & Family Focus
06/01/13 - 02/28/15

Certificate - Certified Digital Marketing Professional

Digital Marketing Institute

Graduate Certificate - Certificate in Technology And Communication

University of North Carolina At Chapel Hill

Graduate Certificate - Web Development

East Carolina University

BBA - Business Administration

Montreat College
Kris Belk Morefield