Overview
Work History
Education
Timeline
Generic

Krissa DeGennaro Newell

IG- @theblueoctagon,PA

Overview

35
35
years of professional experience

Work History

Brand Ambassador/Owner - Blue Octagon Brands

Villa& House, Charter Street
01.2020 - Current
  • Recognized as a top performer: increasing sales 50% annually since taking ownership of the New Jersey/Pennsylvania territory
  • Significantly grew the assigned territory over 25% within the first year by cold calling and self generating leads
  • Effectively seeks out and establishes new accounts to expand sales reach while maintaining consistent growth in existing accounts via phone calls, emails and Email Marketing Campaigns
  • Organize territory to maximize efficiency and time in the field
  • Promotes brands by conducting in person and zoom meetings, presentations,and Continuing Education Units
  • Assist store owners with choosing products for retail spaces and lead visual merchandising efforts to promote sales
  • Guides designers in choices for their projects
  • Maintains strong social media presence to promote vendors and clients.

Founder

The Blue Octagon
09.2014 - 09.2019
  • Launched new furniture and gift boutique in the Philadelphia Suburbs with 2 locations
  • Planned and executed retail space from idea to opening
  • Focused interior design business on vendors who would provide highest profit to business
  • Rapidly grew social media audience to over 35K followers by promoting store brand, featuring key vendors and interior design project photos
  • Set and exceeded quotas for retail and interior design business
  • Managed all functions of store operations including managing inventory, merchandising, and staffing.

Freelance Interior Designer/Household Management

01.2000 - 08.2014

National Account Manager

Sprint Business
01.1998 - 12.2000

Account Executive

Executone Communication Systems
10.1994 - 12.1998

Account Executive

Pitney Bowes Copier Division
09.1989 - 08.1994

Education

B.A. Communications -

Ithaca College

Timeline

Brand Ambassador/Owner - Blue Octagon Brands

Villa& House, Charter Street
01.2020 - Current

Founder

The Blue Octagon
09.2014 - 09.2019

Freelance Interior Designer/Household Management

01.2000 - 08.2014

National Account Manager

Sprint Business
01.1998 - 12.2000

Account Executive

Executone Communication Systems
10.1994 - 12.1998

Account Executive

Pitney Bowes Copier Division
09.1989 - 08.1994

B.A. Communications -

Ithaca College
Krissa DeGennaro Newell